{"id":3247,"date":"2020-08-25T13:23:13","date_gmt":"2020-08-25T13:23:13","guid":{"rendered":"https:\/\/pospotential.com\/?page_id=3247"},"modified":"2021-11-15T15:58:43","modified_gmt":"2021-11-15T15:58:43","slug":"blog","status":"publish","type":"page","link":"https:\/\/pospotential.com\/en\/blog\/","title":{"rendered":"Discover our Blog"},"content":{"rendered":"<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='av-layout-grid-1'  class='av-layout-grid-container av-kstep-30c7776e484eae6a18ab100d6856142b entry-content-wrapper main_color av-flex-cells  blog-destacado av-cell-min-height av-cell-min-height-50 av-medium-hide av-small-hide av-mini-hide container_wrap fullsize'   data-av_minimum_height_pc='50'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-d15i9-e1e8a553f0e906bf6e45759a4d359ae5\">\n.flex_cell.av-d15i9-e1e8a553f0e906bf6e45759a4d359ae5{\nvertical-align:top;\n}\n.responsive #top #wrap_all .flex_cell.av-d15i9-e1e8a553f0e906bf6e45759a4d359ae5{\npadding:0px 0px 0px 0px !important;\n}\n<\/style>\n<div class='flex_cell av-d15i9-e1e8a553f0e906bf6e45759a4d359ae5 av-gridrow-cell av_one_half no_margin  blog-destacado-izq content-align-top av-zero-padding'  ><div class='flex_cell_inner'><div  class='av-alb-blogposts template-blog  '  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Blog\" ><article class='post-entry post-entry-type-standard post-entry-7928 post-loop-1 post-parity-odd post-entry-last single-big with-slider post-7928 post type-post status-publish format-standard has-post-thumbnail hentry category-blog'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" ><div class=\"big-preview single-big\" style=\"background:url(https:\/\/pospotential.com\/wp-content\/uploads\/verano-bg.jpg)\"><a href=\"https:\/\/pospotential.com\/en\/blog\/how-to-boost-sales-in-the-fmcg-sector-during-the-summer-strategies-to-heat-up-sales\/\" title=\"How to boost sales in the FMCG sector during the summer: Strategies to heat up sales\"><img decoding=\"async\" loading=\"lazy\" width=\"2000\" height=\"1500\" src=\"https:\/\/pospotential.com\/wp-content\/uploads\/verano-bg.jpg\" class=\"wp-image-7944 avia-img-lazy-loading-7944 attachment-no scaling size-no scaling wp-post-image\" alt=\"verano\" srcset=\"https:\/\/pospotential.com\/wp-content\/uploads\/verano-bg.jpg 2000w, https:\/\/pospotential.com\/wp-content\/uploads\/verano-bg-300x225.jpg 300w, https:\/\/pospotential.com\/wp-content\/uploads\/verano-bg-1030x773.jpg 1030w, https:\/\/pospotential.com\/wp-content\/uploads\/verano-bg-768x576.jpg 768w, https:\/\/pospotential.com\/wp-content\/uploads\/verano-bg-1536x1152.jpg 1536w, https:\/\/pospotential.com\/wp-content\/uploads\/verano-bg-1500x1125.jpg 1500w, https:\/\/pospotential.com\/wp-content\/uploads\/verano-bg-705x529.jpg 705w\" sizes=\"auto, (max-width: 2000px) 100vw, 2000px\" \/><\/a><\/div><div class='blog-meta'><\/div><div class='entry-content-wrapper clearfix standard-content'><header class=\"entry-content-header\"><h2 class='post-title entry-title '  itemprop=\"headline\" ><a href=\"https:\/\/pospotential.com\/en\/blog\/how-to-boost-sales-in-the-fmcg-sector-during-the-summer-strategies-to-heat-up-sales\/\" rel=\"bookmark\" title=\"Permanent Link: How to boost sales in the FMCG sector during the summer: Strategies to heat up sales\">How to boost sales in the FMCG sector during the summer: Strategies to heat up sales<span class=\"post-format-icon minor-meta\"><\/span><\/a><\/h2><span class='post-meta-infos'><time class='date-container minor-meta updated' >16 July 2024<\/time><span class='text-sep text-sep-date'>\/<\/span><span class='comment-container minor-meta'><a href=\"https:\/\/pospotential.com\/en\/blog\/how-to-boost-sales-in-the-fmcg-sector-during-the-summer-strategies-to-heat-up-sales\/#respond\" class=\"comments-link\" >0 Comments<\/a><\/span><span class='text-sep text-sep-comment'>\/<\/span><span class=\"blog-categories minor-meta\">in <a href=\"https:\/\/pospotential.com\/en\/category\/blog\/\" rel=\"tag\">Blog<\/a> <\/span><span class=\"text-sep text-sep-cat\">\/<\/span><span class=\"blog-author minor-meta\">by <span class=\"entry-author-link\" ><span class=\"vcard author\"><span class=\"fn\"><a href=\"https:\/\/pospotential.com\/en\/author\/chucho\/\" title=\"Posts by Gilles Dallest\" rel=\"author\">Gilles Dallest<\/a><\/span><\/span><\/span><\/span><\/span><\/header><div class=\"entry-content\"  itemprop=\"text\" ><p>How to sell a product during the dreaded but so important summer season. The warmer, touristy months can present unique challenges, but with the right data-driven tactics, you can increase your sales and make the most of these opportunities.<\/p>\n<div class=\"read-more-link\"><a href=\"https:\/\/pospotential.com\/en\/blog\/how-to-boost-sales-in-the-fmcg-sector-during-the-summer-strategies-to-heat-up-sales\/\" class=\"more-link\">Read more<span class=\"more-link-arrow\"><\/span><\/a><\/div>\n<\/div><footer class=\"entry-footer\"><\/footer><div class='post_delimiter'><\/div><\/div><div class='post_author_timeline'><\/div><span class='hidden'>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" >\n\t\t\t\t\t\t<span itemprop='url'>https:\/\/pospotential.com\/wp-content\/uploads\/verano-bg.jpg<\/span>\n\t\t\t\t\t\t<span itemprop='height'>1500<\/span>\n\t\t\t\t\t\t<span itemprop='width'>2000<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"publisher\" itemtype=\"https:\/\/schema.org\/Organization\" itemscope=\"itemscope\" >\n\t\t\t\t\t\t<span itemprop='name'>Gilles Dallest<\/span>\n\t\t\t\t\t\t<span itemprop='logo' itemscope itemtype='https:\/\/schema.org\/ImageObject'>\n\t\t\t\t\t\t\t<span itemprop='url'>http:\/\/pospotential.com\/wp-content\/uploads\/logo-web.png<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span><span class='av-structured-data'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><span itemprop='name'>Gilles Dallest<\/span><\/span><span class='av-structured-data'  itemprop=\"datePublished\" datetime=\"2024-07-16T13:46:23+00:00\" >2024-07-16 13:46:23<\/span><span class='av-structured-data'  itemprop=\"dateModified\" itemtype=\"https:\/\/schema.org\/dateModified\" >2024-07-16 13:46:23<\/span><span class='av-structured-data'  itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/mainEntityOfPage\" ><span itemprop='name'>How to boost sales in the FMCG sector during the summer: Strategies to heat up sales<\/span><\/span><\/span><\/article><\/div>\n<\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-bhapd-e452c78fc4afd6416c40552630420b3c\">\n.flex_cell.av-bhapd-e452c78fc4afd6416c40552630420b3c{\nvertical-align:top;\nbackground:url(https:\/\/pospotential.com\/wp-content\/uploads\/detalle-esquina-sup.png) 100% 0% no-repeat scroll var(--azul1);\n}\n.responsive #top #wrap_all .flex_cell.av-bhapd-e452c78fc4afd6416c40552630420b3c{\npadding:0 15% 0 3% !important;\n}\n<\/style>\n<div class='flex_cell av-bhapd-e452c78fc4afd6416c40552630420b3c av-gridrow-cell av_one_half no_margin  blog-destacado-der content-align-top'  ><div class='flex_cell_inner'><div class='flex_column_table av-k4b782k3-3d2b2eaa5a737bb3de6592e45b8b29ac sc-av_one_full av-equal-height-column-flextable'>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-k4b782k3-3d2b2eaa5a737bb3de6592e45b8b29ac\">\n.flex_column.av-k4b782k3-3d2b2eaa5a737bb3de6592e45b8b29ac{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-k4b782k3-3d2b2eaa5a737bb3de6592e45b8b29ac av_one_full first flex_column_table_cell av-equal-height-column av-align-middle av-zero-column-padding  '     ><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-k4b80eco-24d69ac2b01611767a3036821a35c79e\">\n#top .av_textblock_section.av-k4b80eco-24d69ac2b01611767a3036821a35c79e .avia_textblock{\ncolor:#ffffff;\n}\n<\/style>\n<section  class='av_textblock_section av-k4b80eco-24d69ac2b01611767a3036821a35c79e '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><h1 class=\"headers\">Discover<span style=\"color: var(--rojo2);\"><br \/>\nour Blog<\/span>!<\/h1>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-k4b80n4g-32acc29b86ae96caca3ab7e3cf2cb02e\">\n#top .hr.hr-invisible.av-k4b80n4g-32acc29b86ae96caca3ab7e3cf2cb02e{\nheight:75px;\n}\n<\/style>\n<div  class='hr av-k4b80n4g-32acc29b86ae96caca3ab7e3cf2cb02e hr-invisible'><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<div  class='av-alb-blogposts template-blog  blog-destacado '  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Blog\" ><article class='post-entry post-entry-type-standard post-entry-7928 post-loop-2 post-parity-even single-big with-slider post-7928 post type-post status-publish format-standard has-post-thumbnail hentry category-blog'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" ><div class=\"big-preview single-big\" style=\"background:url(https:\/\/pospotential.com\/wp-content\/uploads\/verano-bg.jpg)\"><a href=\"https:\/\/pospotential.com\/en\/blog\/how-to-boost-sales-in-the-fmcg-sector-during-the-summer-strategies-to-heat-up-sales\/\" title=\"How to boost sales in the FMCG sector during the summer: Strategies to heat up sales\"><img decoding=\"async\" loading=\"lazy\" width=\"1210\" height=\"423\" src=\"https:\/\/pospotential.com\/wp-content\/uploads\/verano-bg-1210x423.jpg\" class=\"wp-image-7944 avia-img-lazy-loading-7944 attachment-entry_without_sidebar size-entry_without_sidebar wp-post-image\" alt=\"verano\" \/><\/a><\/div><div class='blog-meta'><\/div><div class='entry-content-wrapper clearfix standard-content'><header class=\"entry-content-header\"><h2 class='post-title entry-title '  itemprop=\"headline\" ><a href=\"https:\/\/pospotential.com\/en\/blog\/how-to-boost-sales-in-the-fmcg-sector-during-the-summer-strategies-to-heat-up-sales\/\" rel=\"bookmark\" title=\"Permanent Link: How to boost sales in the FMCG sector during the summer: Strategies to heat up sales\">How to boost sales in the FMCG sector during the summer: Strategies to heat up sales<span class=\"post-format-icon minor-meta\"><\/span><\/a><\/h2><span class='post-meta-infos'><time class='date-container minor-meta updated' >16 July 2024<\/time><span class='text-sep text-sep-date'>\/<\/span><span class='comment-container minor-meta'><a href=\"https:\/\/pospotential.com\/en\/blog\/how-to-boost-sales-in-the-fmcg-sector-during-the-summer-strategies-to-heat-up-sales\/#respond\" class=\"comments-link\" >0 Comments<\/a><\/span><span class='text-sep text-sep-comment'>\/<\/span><span class=\"blog-categories minor-meta\">in <a href=\"https:\/\/pospotential.com\/en\/category\/blog\/\" rel=\"tag\">Blog<\/a> <\/span><span class=\"text-sep text-sep-cat\">\/<\/span><span class=\"blog-author minor-meta\">by <span class=\"entry-author-link\" ><span class=\"vcard author\"><span class=\"fn\"><a href=\"https:\/\/pospotential.com\/en\/author\/chucho\/\" title=\"Posts by Gilles Dallest\" rel=\"author\">Gilles Dallest<\/a><\/span><\/span><\/span><\/span><\/span><\/header><div class=\"entry-content\"  itemprop=\"text\" ><p>How to sell a product during the dreaded but so important summer season. The warmer, touristy months can present unique challenges, but with the right data-driven tactics, you can increase your sales and make the most of these opportunities.<\/p>\n<div class=\"read-more-link\"><a href=\"https:\/\/pospotential.com\/en\/blog\/how-to-boost-sales-in-the-fmcg-sector-during-the-summer-strategies-to-heat-up-sales\/\" class=\"more-link\">Read more<span class=\"more-link-arrow\"><\/span><\/a><\/div>\n<\/div><footer class=\"entry-footer\"><\/footer><div class='post_delimiter'><\/div><\/div><div class='post_author_timeline'><\/div><span class='hidden'>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" >\n\t\t\t\t\t\t<span itemprop='url'>https:\/\/pospotential.com\/wp-content\/uploads\/verano-bg.jpg<\/span>\n\t\t\t\t\t\t<span itemprop='height'>1500<\/span>\n\t\t\t\t\t\t<span itemprop='width'>2000<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"publisher\" itemtype=\"https:\/\/schema.org\/Organization\" itemscope=\"itemscope\" >\n\t\t\t\t\t\t<span itemprop='name'>Gilles Dallest<\/span>\n\t\t\t\t\t\t<span itemprop='logo' itemscope itemtype='https:\/\/schema.org\/ImageObject'>\n\t\t\t\t\t\t\t<span itemprop='url'>http:\/\/pospotential.com\/wp-content\/uploads\/logo-web.png<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span><span class='av-structured-data'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><span itemprop='name'>Gilles Dallest<\/span><\/span><span class='av-structured-data'  itemprop=\"datePublished\" datetime=\"2024-07-16T13:46:23+00:00\" >2024-07-16 13:46:23<\/span><span class='av-structured-data'  itemprop=\"dateModified\" itemtype=\"https:\/\/schema.org\/dateModified\" >2024-07-16 13:46:23<\/span><span class='av-structured-data'  itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/mainEntityOfPage\" ><span itemprop='name'>How to boost sales in the FMCG sector during the summer: Strategies to heat up sales<\/span><\/span><\/span><\/article><\/div><\/p><\/div><\/div><!--close column table wrapper. Autoclose: 1 -->\n<\/div><\/div>\n<\/div>\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='av-layout-grid-2'  class='av-layout-grid-container av-k4cpcikm-c4a271354bb13c2fe92bca3290066de2 entry-content-wrapper main_color av-flex-cells  grilla-blog-2 av-cell-min-height av-cell-min-height-25 av-medium-hide av-small-hide av-mini-hide container_wrap fullsize'   data-av_minimum_height_pc='25'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-k4cpcnfm-89aea512675ca86afa4671576bd727f1\">\n.flex_cell.av-k4cpcnfm-89aea512675ca86afa4671576bd727f1{\nvertical-align:top;\nbackground-color:var(--verde1);\n}\n.responsive #top #wrap_all .flex_cell.av-k4cpcnfm-89aea512675ca86afa4671576bd727f1{\npadding:0px 0px 0px 0px !important;\n}\n<\/style>\n<div class='flex_cell av-k4cpcnfm-89aea512675ca86afa4671576bd727f1 av-gridrow-cell av_one_full no_margin content-align-top av-zero-padding'  ><div class='flex_cell_inner'><div   data-autoplay=''  data-interval='5'  data-animation='fade'  data-show_slide_delay='90'  class='avia-content-slider avia-content-grid-active avia-content-slider1 avia-content-slider-even  '  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Blog\" ><div class='avia-content-slider-inner'><div class='slide-entry-wrap'><article class='slide-entry flex_column  post-entry post-entry-7863 slide-entry-overview slide-loop-1 slide-parity-odd  av_one_half first real-thumbnail'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div href='https:\/\/pospotential.com\/en\/blog\/how-big-data-analytics-drives-success-in-the-fmcg-industry\/' data-rel='slide-1' class='slide-image' title='' style='background:url(https:\/\/pospotential.com\/wp-content\/uploads\/datos_bg.webp)'><\/div><div class='slide-content'><header class=\"entry-content-header\"><h3 class='slide-entry-title entry-title '  itemprop=\"headline\" ><a href='https:\/\/pospotential.com\/en\/blog\/how-big-data-analytics-drives-success-in-the-fmcg-industry\/' title='How Big Data Analytics Drives Success in the FMCG Industry'>How Big Data Analytics Drives Success in the FMCG Industry<\/a><\/h3><span class=\"av-vertical-delimiter\"><\/span><\/header><div class='slide-meta'><div class='slide-meta-comments'><a href='https:\/\/pospotential.com\/en\/blog\/how-big-data-analytics-drives-success-in-the-fmcg-industry\/#respond'>0 Comments<\/a><\/div><div class='slide-meta-del'>\/<\/div><time class='slide-meta-time updated'  itemprop=\"datePublished\" datetime=\"2023-08-03T12:19:16+00:00\" >3 August 2023<\/time><\/div><div class='slide-entry-excerpt entry-content'  itemprop=\"text\" ><p class='excerpt'>Find out how big data analytics is revolutionizing the FMCG industry and how companies can take advantage of it to make informed decisions, identify consumption patterns, predict demand, optimize the supply chain and improve marketing strategies. Gain a significant competitive advantage and achieve business success in this dynamic business environment.<div class=\"read-more-link\"><a href=\"https:\/\/pospotential.com\/en\/blog\/how-big-data-analytics-drives-success-in-the-fmcg-industry\/\" class=\"more-link\">Read more<span class=\"more-link-arrow\"><\/span><\/a><\/div><\/p><\/div><\/div><footer class=\"entry-footer\"><\/footer><span class='hidden'>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" >\n\t\t\t\t\t\t<span itemprop='url'>https:\/\/pospotential.com\/wp-content\/uploads\/datos_bg.webp<\/span>\n\t\t\t\t\t\t<span itemprop='height'>1333<\/span>\n\t\t\t\t\t\t<span itemprop='width'>2000<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"publisher\" itemtype=\"https:\/\/schema.org\/Organization\" itemscope=\"itemscope\" >\n\t\t\t\t\t\t<span itemprop='name'>Gilles Dallest<\/span>\n\t\t\t\t\t\t<span itemprop='logo' itemscope itemtype='https:\/\/schema.org\/ImageObject'>\n\t\t\t\t\t\t\t<span itemprop='url'>http:\/\/pospotential.com\/wp-content\/uploads\/logo-web.png<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span><span class='av-structured-data'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><span itemprop='name'>Gilles Dallest<\/span><\/span><span class='av-structured-data'  itemprop=\"datePublished\" datetime=\"2020-09-29T14:48:52+00:00\" >2023-08-03 12:19:16<\/span><span class='av-structured-data'  itemprop=\"dateModified\" itemtype=\"https:\/\/schema.org\/dateModified\" >2024-05-07 09:31:56<\/span><span class='av-structured-data'  itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/mainEntityOfPage\" ><span itemprop='name'>How Big Data Analytics Drives Success in the FMCG Industry<\/span><\/span><\/span><\/article><article class='slide-entry flex_column  post-entry post-entry-7884 slide-entry-overview slide-loop-2 slide-parity-even  av_one_half  real-thumbnail'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div href='https:\/\/pospotential.com\/en\/blog\/the-use-of-artificial-intelligence-in-the-world-of-fmcg\/' data-rel='slide-1' class='slide-image' title='' style='background:url(https:\/\/pospotential.com\/wp-content\/uploads\/ia-bg.jpg)'><\/div><div class='slide-content'><header class=\"entry-content-header\"><h3 class='slide-entry-title entry-title '  itemprop=\"headline\" ><a href='https:\/\/pospotential.com\/en\/blog\/the-use-of-artificial-intelligence-in-the-world-of-fmcg\/' title='The use of artificial intelligence in the world of FMCG: Are we ready for the future?'>The use of artificial intelligence in the world of FMCG: Are we ready for the future?<\/a><\/h3><span class=\"av-vertical-delimiter\"><\/span><\/header><div class='slide-meta'><div class='slide-meta-comments'><a href='https:\/\/pospotential.com\/en\/blog\/the-use-of-artificial-intelligence-in-the-world-of-fmcg\/#respond'>0 Comments<\/a><\/div><div class='slide-meta-del'>\/<\/div><time class='slide-meta-time updated'  itemprop=\"datePublished\" datetime=\"2023-07-12T13:36:21+00:00\" >12 July 2023<\/time><\/div><div class='slide-entry-excerpt entry-content'  itemprop=\"text\" ><p class='excerpt'>We will analyze how Artificial Intelligence is revolutionizing this field and how we can expect it to continue doing so in the future. Read on and find out how AI is changing the game in the FMCG industry!<div class=\"read-more-link\"><a href=\"https:\/\/pospotential.com\/en\/blog\/the-use-of-artificial-intelligence-in-the-world-of-fmcg\/\" class=\"more-link\">Read more<span class=\"more-link-arrow\"><\/span><\/a><\/div><\/p><\/div><\/div><footer class=\"entry-footer\"><\/footer><span class='hidden'>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" >\n\t\t\t\t\t\t<span itemprop='url'>https:\/\/pospotential.com\/wp-content\/uploads\/ia-bg.jpg<\/span>\n\t\t\t\t\t\t<span itemprop='height'>1335<\/span>\n\t\t\t\t\t\t<span itemprop='width'>2000<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"publisher\" itemtype=\"https:\/\/schema.org\/Organization\" itemscope=\"itemscope\" >\n\t\t\t\t\t\t<span itemprop='name'>Gilles Dallest<\/span>\n\t\t\t\t\t\t<span itemprop='logo' itemscope itemtype='https:\/\/schema.org\/ImageObject'>\n\t\t\t\t\t\t\t<span itemprop='url'>http:\/\/pospotential.com\/wp-content\/uploads\/logo-web.png<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span><span class='av-structured-data'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><span itemprop='name'>Gilles Dallest<\/span><\/span><span class='av-structured-data'  itemprop=\"datePublished\" datetime=\"2020-09-29T14:48:52+00:00\" >2023-07-12 13:36:21<\/span><span class='av-structured-data'  itemprop=\"dateModified\" itemtype=\"https:\/\/schema.org\/dateModified\" >2024-05-07 09:30:50<\/span><span class='av-structured-data'  itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/mainEntityOfPage\" ><span itemprop='name'>The use of artificial intelligence in the world of FMCG: Are we ready for the future?<\/span><\/span><\/span><\/article><\/div><div class='slide-entry-wrap'><article class='slide-entry flex_column  post-entry post-entry-7748 slide-entry-overview slide-loop-3 slide-parity-odd  av_one_half first real-thumbnail'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div href='https:\/\/pospotential.com\/en\/blog\/sell-in-vs-sell-out-a-fundamental-kpi-of-logistics-efficiency-and-demand\/' data-rel='slide-1' class='slide-image' title='' style='background:url(https:\/\/pospotential.com\/wp-content\/uploads\/datasellout.jpg)'><\/div><div class='slide-content'><header class=\"entry-content-header\"><h3 class='slide-entry-title entry-title '  itemprop=\"headline\" ><a href='https:\/\/pospotential.com\/en\/blog\/sell-in-vs-sell-out-a-fundamental-kpi-of-logistics-efficiency-and-demand\/' title='Sell in vs sell out: a fundamental KPI of logistics efficiency and demand'>Sell in vs sell out: a fundamental KPI of logistics efficiency and demand<\/a><\/h3><span class=\"av-vertical-delimiter\"><\/span><\/header><div class='slide-meta'><div class='slide-meta-comments'><a href='https:\/\/pospotential.com\/en\/blog\/sell-in-vs-sell-out-a-fundamental-kpi-of-logistics-efficiency-and-demand\/#respond'>0 Comments<\/a><\/div><div class='slide-meta-del'>\/<\/div><time class='slide-meta-time updated'  itemprop=\"datePublished\" datetime=\"2023-05-16T07:21:51+00:00\" >16 May 2023<\/time><\/div><div class='slide-entry-excerpt entry-content'  itemprop=\"text\" ><p class='excerpt'>Sell In and Sell Out are two concepts associated with the sale of the product, from the moment it leaves the factory until it reaches the final consumer.<div class=\"read-more-link\"><a href=\"https:\/\/pospotential.com\/en\/blog\/sell-in-vs-sell-out-a-fundamental-kpi-of-logistics-efficiency-and-demand\/\" class=\"more-link\">Read more<span class=\"more-link-arrow\"><\/span><\/a><\/div><\/p><\/div><\/div><footer class=\"entry-footer\"><\/footer><span class='hidden'>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" >\n\t\t\t\t\t\t<span itemprop='url'>https:\/\/pospotential.com\/wp-content\/uploads\/datasellout.jpg<\/span>\n\t\t\t\t\t\t<span itemprop='height'>868<\/span>\n\t\t\t\t\t\t<span itemprop='width'>2200<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"publisher\" itemtype=\"https:\/\/schema.org\/Organization\" itemscope=\"itemscope\" >\n\t\t\t\t\t\t<span itemprop='name'>Gilles Dallest<\/span>\n\t\t\t\t\t\t<span itemprop='logo' itemscope itemtype='https:\/\/schema.org\/ImageObject'>\n\t\t\t\t\t\t\t<span itemprop='url'>http:\/\/pospotential.com\/wp-content\/uploads\/logo-web.png<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span><span class='av-structured-data'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><span itemprop='name'>Gilles Dallest<\/span><\/span><span class='av-structured-data'  itemprop=\"datePublished\" datetime=\"2020-09-29T14:48:52+00:00\" >2023-05-16 07:21:51<\/span><span class='av-structured-data'  itemprop=\"dateModified\" itemtype=\"https:\/\/schema.org\/dateModified\" >2024-05-07 09:42:56<\/span><span class='av-structured-data'  itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/mainEntityOfPage\" ><span itemprop='name'>Sell in vs sell out: a fundamental KPI of logistics efficiency and demand<\/span><\/span><\/span><\/article><article class='slide-entry flex_column  post-entry post-entry-7693 slide-entry-overview slide-loop-4 slide-parity-even  av_one_half  real-thumbnail'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div href='https:\/\/pospotential.com\/en\/blog\/the-3-fundamental-kpis-in-times-of-inflation\/' data-rel='slide-1' class='slide-image' title='' style='background:url(https:\/\/pospotential.com\/wp-content\/uploads\/marcel-strauss-5gJZZe48BS4-unsplash.jpg)'><\/div><div class='slide-content'><header class=\"entry-content-header\"><h3 class='slide-entry-title entry-title '  itemprop=\"headline\" ><a href='https:\/\/pospotential.com\/en\/blog\/the-3-fundamental-kpis-in-times-of-inflation\/' title='The 3 fundamental KPIs in times of inflation'>The 3 fundamental KPIs in times of inflation<\/a><\/h3><span class=\"av-vertical-delimiter\"><\/span><\/header><div class='slide-meta'><div class='slide-meta-comments'><a href='https:\/\/pospotential.com\/en\/blog\/the-3-fundamental-kpis-in-times-of-inflation\/#respond'>0 Comments<\/a><\/div><div class='slide-meta-del'>\/<\/div><time class='slide-meta-time updated'  itemprop=\"datePublished\" datetime=\"2022-12-07T10:14:31+00:00\" >7 December 2022<\/time><\/div><div class='slide-entry-excerpt entry-content'  itemprop=\"text\" ><p class='excerpt'>Inflation has returned after decades of nearly stable prices. We thought double-digit price increases had disappeared forever and here they are, rewriting the rules of the game that seemed engraved in stone. <div class=\"read-more-link\"><a href=\"https:\/\/pospotential.com\/en\/blog\/the-3-fundamental-kpis-in-times-of-inflation\/\" class=\"more-link\">Read more<span class=\"more-link-arrow\"><\/span><\/a><\/div><\/p><\/div><\/div><footer class=\"entry-footer\"><\/footer><span class='hidden'>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" >\n\t\t\t\t\t\t<span itemprop='url'>https:\/\/pospotential.com\/wp-content\/uploads\/marcel-strauss-5gJZZe48BS4-unsplash.jpg<\/span>\n\t\t\t\t\t\t<span itemprop='height'>1600<\/span>\n\t\t\t\t\t\t<span itemprop='width'>2400<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"publisher\" itemtype=\"https:\/\/schema.org\/Organization\" itemscope=\"itemscope\" >\n\t\t\t\t\t\t<span itemprop='name'>Gilles Dallest<\/span>\n\t\t\t\t\t\t<span itemprop='logo' itemscope itemtype='https:\/\/schema.org\/ImageObject'>\n\t\t\t\t\t\t\t<span itemprop='url'>http:\/\/pospotential.com\/wp-content\/uploads\/logo-web.png<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span><span class='av-structured-data'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><span itemprop='name'>Gilles Dallest<\/span><\/span><span class='av-structured-data'  itemprop=\"datePublished\" datetime=\"2020-09-29T14:48:52+00:00\" >2022-12-07 10:14:31<\/span><span class='av-structured-data'  itemprop=\"dateModified\" itemtype=\"https:\/\/schema.org\/dateModified\" >2024-05-07 09:44:37<\/span><span class='av-structured-data'  itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/mainEntityOfPage\" ><span itemprop='name'>The 3 fundamental KPIs in times of inflation<\/span><\/span><\/span><\/article><\/div><div class='slide-entry-wrap'><article class='slide-entry flex_column  post-entry post-entry-7604 slide-entry-overview slide-loop-5 slide-parity-odd  av_one_half first real-thumbnail'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div href='https:\/\/pospotential.com\/en\/blog\/some-thoughts-on-on-shelf-availability-the-importance-of-out-of-stock\/' data-rel='slide-1' class='slide-image' title='' style='background:url(https:\/\/pospotential.com\/wp-content\/uploads\/outofstock.webp)'><\/div><div class='slide-content'><header class=\"entry-content-header\"><h3 class='slide-entry-title entry-title '  itemprop=\"headline\" ><a href='https:\/\/pospotential.com\/en\/blog\/some-thoughts-on-on-shelf-availability-the-importance-of-out-of-stock\/' title='On-shelf availability and out of stock'>On-shelf availability and out of stock<\/a><\/h3><span class=\"av-vertical-delimiter\"><\/span><\/header><div class='slide-meta'><div class='slide-meta-comments'><a href='https:\/\/pospotential.com\/en\/blog\/some-thoughts-on-on-shelf-availability-the-importance-of-out-of-stock\/#respond'>0 Comments<\/a><\/div><div class='slide-meta-del'>\/<\/div><time class='slide-meta-time updated'  itemprop=\"datePublished\" datetime=\"2022-10-13T09:47:21+00:00\" >13 October 2022<\/time><\/div><div class='slide-entry-excerpt entry-content'  itemprop=\"text\" ><p class='excerpt'>Out of stock, Absence and how to remedy it. The fact that a reference is not present in store can have various causes, the main ones being:<div class=\"read-more-link\"><a href=\"https:\/\/pospotential.com\/en\/blog\/some-thoughts-on-on-shelf-availability-the-importance-of-out-of-stock\/\" class=\"more-link\">Read more<span class=\"more-link-arrow\"><\/span><\/a><\/div><\/p><\/div><\/div><footer class=\"entry-footer\"><\/footer><span class='hidden'>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" >\n\t\t\t\t\t\t<span itemprop='url'>https:\/\/pospotential.com\/wp-content\/uploads\/outofstock.webp<\/span>\n\t\t\t\t\t\t<span itemprop='height'>1920<\/span>\n\t\t\t\t\t\t<span itemprop='width'>1920<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"publisher\" itemtype=\"https:\/\/schema.org\/Organization\" itemscope=\"itemscope\" >\n\t\t\t\t\t\t<span itemprop='name'>Gilles Dallest<\/span>\n\t\t\t\t\t\t<span itemprop='logo' itemscope itemtype='https:\/\/schema.org\/ImageObject'>\n\t\t\t\t\t\t\t<span itemprop='url'>http:\/\/pospotential.com\/wp-content\/uploads\/logo-web.png<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span><span class='av-structured-data'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><span itemprop='name'>Gilles Dallest<\/span><\/span><span class='av-structured-data'  itemprop=\"datePublished\" datetime=\"2020-09-29T14:48:52+00:00\" >2022-10-13 09:47:21<\/span><span class='av-structured-data'  itemprop=\"dateModified\" itemtype=\"https:\/\/schema.org\/dateModified\" >2024-05-07 09:46:32<\/span><span class='av-structured-data'  itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/mainEntityOfPage\" ><span itemprop='name'>On-shelf availability and out of stock<\/span><\/span><\/span><\/article><article class='slide-entry flex_column  post-entry post-entry-6883 slide-entry-overview slide-loop-6 slide-parity-even  av_one_half  real-thumbnail'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div href='https:\/\/pospotential.com\/en\/blog\/numeric-distribution-and-weighted-distribution-two-fundamental-kpis\/' data-rel='slide-1' class='slide-image' title='' style='background:url(https:\/\/pospotential.com\/wp-content\/uploads\/bg_distribucion.webp)'><\/div><div class='slide-content'><header class=\"entry-content-header\"><h3 class='slide-entry-title entry-title '  itemprop=\"headline\" ><a href='https:\/\/pospotential.com\/en\/blog\/numeric-distribution-and-weighted-distribution-two-fundamental-kpis\/' title='Numeric Distribution and Weighted Distribution: two fundamental KPIs'>Numeric Distribution and Weighted Distribution: two fundamental KPIs<\/a><\/h3><span class=\"av-vertical-delimiter\"><\/span><\/header><div class='slide-meta'><div class='slide-meta-comments'><a href='https:\/\/pospotential.com\/en\/blog\/numeric-distribution-and-weighted-distribution-two-fundamental-kpis\/#respond'>0 Comments<\/a><\/div><div class='slide-meta-del'>\/<\/div><time class='slide-meta-time updated'  itemprop=\"datePublished\" datetime=\"2022-02-21T13:54:06+00:00\" >21 February 2022<\/time><\/div><div class='slide-entry-excerpt entry-content'  itemprop=\"text\" ><p class='excerpt'>Distribution is surely the most important of all KPIs. It allows knowing if and where a product is present in store and one thing is certain: if the product is not on the shelves, it will not sell! The distribution of its ranges has therefore to be the first concern of all manufacturers. There are two complementary concepts in terms of distribution: \"Numeric Distribution\", or ND, and \"Weighted Distribution\", or WD.\r\n<div class=\"read-more-link\"><a href=\"https:\/\/pospotential.com\/en\/blog\/numeric-distribution-and-weighted-distribution-two-fundamental-kpis\/\" class=\"more-link\">Read more<span class=\"more-link-arrow\"><\/span><\/a><\/div><\/p><\/div><\/div><footer class=\"entry-footer\"><\/footer><span class='hidden'>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" >\n\t\t\t\t\t\t<span itemprop='url'>https:\/\/pospotential.com\/wp-content\/uploads\/bg_distribucion.webp<\/span>\n\t\t\t\t\t\t<span itemprop='height'>1217<\/span>\n\t\t\t\t\t\t<span itemprop='width'>2000<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"publisher\" itemtype=\"https:\/\/schema.org\/Organization\" itemscope=\"itemscope\" >\n\t\t\t\t\t\t<span itemprop='name'>Gilles Dallest<\/span>\n\t\t\t\t\t\t<span itemprop='logo' itemscope itemtype='https:\/\/schema.org\/ImageObject'>\n\t\t\t\t\t\t\t<span itemprop='url'>http:\/\/pospotential.com\/wp-content\/uploads\/logo-web.png<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span><span class='av-structured-data'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><span itemprop='name'>Gilles Dallest<\/span><\/span><span class='av-structured-data'  itemprop=\"datePublished\" datetime=\"2020-09-29T14:48:52+00:00\" >2022-02-21 13:54:06<\/span><span class='av-structured-data'  itemprop=\"dateModified\" itemtype=\"https:\/\/schema.org\/dateModified\" >2024-05-07 09:50:43<\/span><span class='av-structured-data'  itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/mainEntityOfPage\" ><span itemprop='name'>Numeric Distribution and Weighted Distribution: two fundamental KPIs<\/span><\/span><\/span><\/article><\/div><div class='slide-entry-wrap'><article class='slide-entry flex_column  post-entry post-entry-6773 slide-entry-overview slide-loop-7 slide-parity-odd  av_one_half first real-thumbnail'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div href='https:\/\/pospotential.com\/en\/blog\/e-commerce-and-fmcg-threat-or-opportunity\/' data-rel='slide-1' class='slide-image' title='' style='background:url(https:\/\/pospotential.com\/wp-content\/uploads\/ecommerce.jpg)'><\/div><div class='slide-content'><header class=\"entry-content-header\"><h3 class='slide-entry-title entry-title '  itemprop=\"headline\" ><a href='https:\/\/pospotential.com\/en\/blog\/e-commerce-and-fmcg-threat-or-opportunity\/' title='&quot;E-commerce&quot; and FMCG: threat or opportunity?'>\"E-commerce\" and FMCG: threat or opportunity?<\/a><\/h3><span class=\"av-vertical-delimiter\"><\/span><\/header><div class='slide-meta'><div class='slide-meta-comments'><a href='https:\/\/pospotential.com\/en\/blog\/e-commerce-and-fmcg-threat-or-opportunity\/#respond'>0 Comments<\/a><\/div><div class='slide-meta-del'>\/<\/div><time class='slide-meta-time updated'  itemprop=\"datePublished\" datetime=\"2022-02-01T11:18:53+00:00\" >1 February 2022<\/time><\/div><div class='slide-entry-excerpt entry-content'  itemprop=\"text\" ><p class='excerpt'>The pandemic from which we don\u2019t seem to be emerging has had an unexpected accelerating effect on the entire field of the digitalization of society with important consequences in our daily lives<div class=\"read-more-link\"><a href=\"https:\/\/pospotential.com\/en\/blog\/e-commerce-and-fmcg-threat-or-opportunity\/\" class=\"more-link\">Read more<span class=\"more-link-arrow\"><\/span><\/a><\/div><\/p><\/div><\/div><footer class=\"entry-footer\"><\/footer><span class='hidden'>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" >\n\t\t\t\t\t\t<span itemprop='url'>https:\/\/pospotential.com\/wp-content\/uploads\/ecommerce.jpg<\/span>\n\t\t\t\t\t\t<span itemprop='height'>573<\/span>\n\t\t\t\t\t\t<span itemprop='width'>1030<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"publisher\" itemtype=\"https:\/\/schema.org\/Organization\" itemscope=\"itemscope\" >\n\t\t\t\t\t\t<span itemprop='name'>Gilles Dallest<\/span>\n\t\t\t\t\t\t<span itemprop='logo' itemscope itemtype='https:\/\/schema.org\/ImageObject'>\n\t\t\t\t\t\t\t<span itemprop='url'>http:\/\/pospotential.com\/wp-content\/uploads\/logo-web.png<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span><span class='av-structured-data'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><span itemprop='name'>Gilles Dallest<\/span><\/span><span class='av-structured-data'  itemprop=\"datePublished\" datetime=\"2020-09-29T14:48:52+00:00\" >2022-02-01 11:18:53<\/span><span class='av-structured-data'  itemprop=\"dateModified\" itemtype=\"https:\/\/schema.org\/dateModified\" >2024-05-07 09:55:47<\/span><span class='av-structured-data'  itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/mainEntityOfPage\" ><span itemprop='name'>&#8220;E-commerce&#8221; and FMCG: threat or opportunity?<\/span><\/span><\/span><\/article><article class='slide-entry flex_column  post-entry post-entry-6635 slide-entry-overview slide-loop-8 slide-parity-even  av_one_half  real-thumbnail'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div href='https:\/\/pospotential.com\/en\/blog\/obtaining-and-exploiting-sell-out-data-obstacles-and-accelerators\/' data-rel='slide-1' class='slide-image' title='' style='background:url(https:\/\/pospotential.com\/wp-content\/uploads\/bg_sellout.jpg)'><\/div><div class='slide-content'><header class=\"entry-content-header\"><h3 class='slide-entry-title entry-title '  itemprop=\"headline\" ><a href='https:\/\/pospotential.com\/en\/blog\/obtaining-and-exploiting-sell-out-data-obstacles-and-accelerators\/' title='Obtaining and exploiting sell out data: obstacles and accelerators'>Obtaining and exploiting sell out data: obstacles and accelerators<\/a><\/h3><span class=\"av-vertical-delimiter\"><\/span><\/header><div class='slide-meta'><div class='slide-meta-comments'><a href='https:\/\/pospotential.com\/en\/blog\/obtaining-and-exploiting-sell-out-data-obstacles-and-accelerators\/#respond'>0 Comments<\/a><\/div><div class='slide-meta-del'>\/<\/div><time class='slide-meta-time updated'  itemprop=\"datePublished\" datetime=\"2021-12-15T11:58:55+00:00\" >15 December 2021<\/time><\/div><div class='slide-entry-excerpt entry-content'  itemprop=\"text\" ><p class='excerpt'>The availability and analysis of sell out data make it possible to mitigate sales development by correctly activating key levers such as:  efficient distribution and assortment, effectiveness of the introduction of innovations, fight against out of stocks, Effective promotions<div class=\"read-more-link\"><a href=\"https:\/\/pospotential.com\/en\/blog\/obtaining-and-exploiting-sell-out-data-obstacles-and-accelerators\/\" class=\"more-link\">Read more<span class=\"more-link-arrow\"><\/span><\/a><\/div><\/p><\/div><\/div><footer class=\"entry-footer\"><\/footer><span class='hidden'>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" >\n\t\t\t\t\t\t<span itemprop='url'>https:\/\/pospotential.com\/wp-content\/uploads\/bg_sellout.jpg<\/span>\n\t\t\t\t\t\t<span itemprop='height'>1339<\/span>\n\t\t\t\t\t\t<span itemprop='width'>2000<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"publisher\" itemtype=\"https:\/\/schema.org\/Organization\" itemscope=\"itemscope\" >\n\t\t\t\t\t\t<span itemprop='name'>Gilles Dallest<\/span>\n\t\t\t\t\t\t<span itemprop='logo' itemscope itemtype='https:\/\/schema.org\/ImageObject'>\n\t\t\t\t\t\t\t<span itemprop='url'>http:\/\/pospotential.com\/wp-content\/uploads\/logo-web.png<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span><span class='av-structured-data'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><span itemprop='name'>Gilles Dallest<\/span><\/span><span class='av-structured-data'  itemprop=\"datePublished\" datetime=\"2020-09-29T14:48:52+00:00\" >2021-12-15 11:58:55<\/span><span class='av-structured-data'  itemprop=\"dateModified\" itemtype=\"https:\/\/schema.org\/dateModified\" >2024-05-07 09:57:36<\/span><span class='av-structured-data'  itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/mainEntityOfPage\" ><span itemprop='name'>Obtaining and exploiting sell out data: obstacles and accelerators<\/span><\/span><\/span><\/article><\/div><div class='slide-entry-wrap'><article class='slide-entry flex_column  post-entry post-entry-6468 slide-entry-overview slide-loop-9 slide-parity-odd  av_one_half first real-thumbnail'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div href='https:\/\/pospotential.com\/en\/blog\/with-which-key-lever-to-start-an-analysis-based-on-store-sellout-data\/' data-rel='slide-1' class='slide-image' title='' style='background:url(https:\/\/pospotential.com\/wp-content\/uploads\/bgpalanca-scaled.jpg)'><\/div><div class='slide-content'><header class=\"entry-content-header\"><h3 class='slide-entry-title entry-title '  itemprop=\"headline\" ><a href='https:\/\/pospotential.com\/en\/blog\/with-which-key-lever-to-start-an-analysis-based-on-store-sellout-data\/' title='With which key lever to start an analysis based on store sell out data?'>With which key lever to start an analysis based on store sell out data?<\/a><\/h3><span class=\"av-vertical-delimiter\"><\/span><\/header><div class='slide-meta'><div class='slide-meta-comments'><a href='https:\/\/pospotential.com\/en\/blog\/with-which-key-lever-to-start-an-analysis-based-on-store-sellout-data\/#respond'>0 Comments<\/a><\/div><div class='slide-meta-del'>\/<\/div><time class='slide-meta-time updated'  itemprop=\"datePublished\" datetime=\"2021-11-15T13:48:31+00:00\" >15 November 2021<\/time><\/div><div class='slide-entry-excerpt entry-content'  itemprop=\"text\" ><p class='excerpt'>So, to the question: \u201cwith what key levers to start a basic sell-out analysis?\u201d I would answer: \"with the one that seems to be most relevant for the category and the channel in question\". \r\nPerhaps it is an answer that helps very little, but it is the most logical. For a manufacturer of \u201cliquid\u201d products such as milk, water or beer that have as characteristics large pack sizes and high levels of rotations leading to in-store replenishment problems, reducing out of stocks will clearly be a priority. On the other hand, for those who are dedicated to manufacturing chocolate bars, a category where fierce competition is focused on the field of promotions, it will be necessary to optimize above all promotional mechanisms and visibility.<div class=\"read-more-link\"><a href=\"https:\/\/pospotential.com\/en\/blog\/with-which-key-lever-to-start-an-analysis-based-on-store-sellout-data\/\" class=\"more-link\">Read more<span class=\"more-link-arrow\"><\/span><\/a><\/div><\/p><\/div><\/div><footer class=\"entry-footer\"><\/footer><span class='hidden'>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" >\n\t\t\t\t\t\t<span itemprop='url'>https:\/\/pospotential.com\/wp-content\/uploads\/bgpalanca-scaled.jpg<\/span>\n\t\t\t\t\t\t<span itemprop='height'>1709<\/span>\n\t\t\t\t\t\t<span itemprop='width'>2560<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"publisher\" itemtype=\"https:\/\/schema.org\/Organization\" itemscope=\"itemscope\" >\n\t\t\t\t\t\t<span itemprop='name'>Gilles Dallest<\/span>\n\t\t\t\t\t\t<span itemprop='logo' itemscope itemtype='https:\/\/schema.org\/ImageObject'>\n\t\t\t\t\t\t\t<span itemprop='url'>http:\/\/pospotential.com\/wp-content\/uploads\/logo-web.png<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span><span class='av-structured-data'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><span itemprop='name'>Gilles Dallest<\/span><\/span><span class='av-structured-data'  itemprop=\"datePublished\" datetime=\"2020-09-29T14:48:52+00:00\" >2021-11-15 13:48:31<\/span><span class='av-structured-data'  itemprop=\"dateModified\" itemtype=\"https:\/\/schema.org\/dateModified\" >2024-05-07 10:01:27<\/span><span class='av-structured-data'  itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/mainEntityOfPage\" ><span itemprop='name'>With which key lever to start an analysis based on store sell out data?<\/span><\/span><\/span><\/article><article class='slide-entry flex_column  post-entry post-entry-5979 slide-entry-overview slide-loop-10 slide-parity-even  av_one_half  real-thumbnail'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div href='https:\/\/pospotential.com\/en\/blog\/the-decision-tree-that-hides-the-forest\/' data-rel='slide-1' class='slide-image' title='' style='background:url(https:\/\/pospotential.com\/wp-content\/uploads\/arbol.jpg)'><\/div><div class='slide-content'><header class=\"entry-content-header\"><h3 class='slide-entry-title entry-title '  itemprop=\"headline\" ><a href='https:\/\/pospotential.com\/en\/blog\/the-decision-tree-that-hides-the-forest\/' title='The decision tree that hides the forest'>The decision tree that hides the forest<\/a><\/h3><span class=\"av-vertical-delimiter\"><\/span><\/header><div class='slide-meta'><div class='slide-meta-comments'><a href='https:\/\/pospotential.com\/en\/blog\/the-decision-tree-that-hides-the-forest\/#respond'>0 Comments<\/a><\/div><div class='slide-meta-del'>\/<\/div><time class='slide-meta-time updated'  itemprop=\"datePublished\" datetime=\"2021-10-18T15:06:00+00:00\" >18 October 2021<\/time><\/div><div class='slide-entry-excerpt entry-content'  itemprop=\"text\" ><p class='excerpt'>How can a decision tree be defined? The most effective is to listen to the shopper to understand his decision-making process. For this we can use ad hoc studies based on focus groups or questionnaires, but the most interesting methodologies are based on observation in store (real or virtual) followed by questions to the shopper.<div class=\"read-more-link\"><a href=\"https:\/\/pospotential.com\/en\/blog\/the-decision-tree-that-hides-the-forest\/\" class=\"more-link\">Read more<span class=\"more-link-arrow\"><\/span><\/a><\/div><\/p><\/div><\/div><footer class=\"entry-footer\"><\/footer><span class='hidden'>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" >\n\t\t\t\t\t\t<span itemprop='url'>https:\/\/pospotential.com\/wp-content\/uploads\/arbol.jpg<\/span>\n\t\t\t\t\t\t<span itemprop='height'>1200<\/span>\n\t\t\t\t\t\t<span itemprop='width'>1600<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"publisher\" itemtype=\"https:\/\/schema.org\/Organization\" itemscope=\"itemscope\" >\n\t\t\t\t\t\t<span itemprop='name'>Gilles Dallest<\/span>\n\t\t\t\t\t\t<span itemprop='logo' itemscope itemtype='https:\/\/schema.org\/ImageObject'>\n\t\t\t\t\t\t\t<span itemprop='url'>http:\/\/pospotential.com\/wp-content\/uploads\/logo-web.png<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span><span class='av-structured-data'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><span itemprop='name'>Gilles Dallest<\/span><\/span><span class='av-structured-data'  itemprop=\"datePublished\" datetime=\"2020-09-29T14:48:52+00:00\" >2021-10-18 15:06:00<\/span><span class='av-structured-data'  itemprop=\"dateModified\" itemtype=\"https:\/\/schema.org\/dateModified\" >2024-05-07 10:02:40<\/span><span class='av-structured-data'  itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/mainEntityOfPage\" ><span itemprop='name'>The decision tree that hides the forest<\/span><\/span><\/span><\/article><\/div><div class='slide-entry-wrap'><article class='slide-entry flex_column  post-entry post-entry-6012 slide-entry-overview slide-loop-11 slide-parity-odd  av_one_half first real-thumbnail'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div href='https:\/\/pospotential.com\/en\/blog\/product-in-store-innovation-an-increasing-challenge\/' data-rel='slide-1' class='slide-image' title='' style='background:url(https:\/\/pospotential.com\/wp-content\/uploads\/innovacion-bg.jpg)'><\/div><div class='slide-content'><header class=\"entry-content-header\"><h3 class='slide-entry-title entry-title '  itemprop=\"headline\" ><a href='https:\/\/pospotential.com\/en\/blog\/product-in-store-innovation-an-increasing-challenge\/' title='Product-in-store innovation: an increasing challenge'>Product-in-store innovation: an increasing challenge<\/a><\/h3><span class=\"av-vertical-delimiter\"><\/span><\/header><div class='slide-meta'><div class='slide-meta-comments'><a href='https:\/\/pospotential.com\/en\/blog\/product-in-store-innovation-an-increasing-challenge\/#respond'>0 Comments<\/a><\/div><div class='slide-meta-del'>\/<\/div><time class='slide-meta-time updated'  itemprop=\"datePublished\" datetime=\"2021-10-04T08:32:02+00:00\" >4 October 2021<\/time><\/div><div class='slide-entry-excerpt entry-content'  itemprop=\"text\" ><p class='excerpt'>The number of innovations in FMCG has declined regularly for ten years, as shown by the study \"Radar of Innovation 2020\" carried out by Kantar and Promarca<div class=\"read-more-link\"><a href=\"https:\/\/pospotential.com\/en\/blog\/product-in-store-innovation-an-increasing-challenge\/\" class=\"more-link\">Read more<span class=\"more-link-arrow\"><\/span><\/a><\/div><\/p><\/div><\/div><footer class=\"entry-footer\"><\/footer><span class='hidden'>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" >\n\t\t\t\t\t\t<span itemprop='url'>https:\/\/pospotential.com\/wp-content\/uploads\/innovacion-bg.jpg<\/span>\n\t\t\t\t\t\t<span itemprop='height'>1216<\/span>\n\t\t\t\t\t\t<span itemprop='width'>2000<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"publisher\" itemtype=\"https:\/\/schema.org\/Organization\" itemscope=\"itemscope\" >\n\t\t\t\t\t\t<span itemprop='name'>Gilles Dallest<\/span>\n\t\t\t\t\t\t<span itemprop='logo' itemscope itemtype='https:\/\/schema.org\/ImageObject'>\n\t\t\t\t\t\t\t<span itemprop='url'>http:\/\/pospotential.com\/wp-content\/uploads\/logo-web.png<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span><span class='av-structured-data'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><span itemprop='name'>Gilles Dallest<\/span><\/span><span class='av-structured-data'  itemprop=\"datePublished\" datetime=\"2020-09-29T14:48:52+00:00\" >2021-10-04 08:32:02<\/span><span class='av-structured-data'  itemprop=\"dateModified\" itemtype=\"https:\/\/schema.org\/dateModified\" >2024-05-07 10:06:29<\/span><span class='av-structured-data'  itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/mainEntityOfPage\" ><span itemprop='name'>Product-in-store innovation: an increasing challenge<\/span><\/span><\/span><\/article><article class='slide-entry flex_column  post-entry post-entry-5788 slide-entry-overview slide-loop-12 slide-parity-even  av_one_half  real-thumbnail'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div href='https:\/\/pospotential.com\/en\/blog\/from-product-marketing-to-shopper-marketing\/' data-rel='slide-1' class='slide-image' title='' style='background:url(https:\/\/pospotential.com\/wp-content\/uploads\/shoppermarketing_bg.jpg)'><\/div><div class='slide-content'><header class=\"entry-content-header\"><h3 class='slide-entry-title entry-title '  itemprop=\"headline\" ><a href='https:\/\/pospotential.com\/en\/blog\/from-product-marketing-to-shopper-marketing\/' title='From product marketing to shopper marketing'>From product marketing to shopper marketing<\/a><\/h3><span class=\"av-vertical-delimiter\"><\/span><\/header><div class='slide-meta'><div class='slide-meta-comments'><a href='https:\/\/pospotential.com\/en\/blog\/from-product-marketing-to-shopper-marketing\/#respond'>0 Comments<\/a><\/div><div class='slide-meta-del'>\/<\/div><time class='slide-meta-time updated'  itemprop=\"datePublished\" datetime=\"2021-09-07T13:44:53+00:00\" >7 September 2021<\/time><\/div><div class='slide-entry-excerpt entry-content'  itemprop=\"text\" ><p class='excerpt'>Modern marketing was formally born in the 30s in the United States when manufacturers moved from a  production strategy (the famous quote by Henry Ford: \u201cThe customer can choose the color of his car, as long as it is black\u201d) to a sales and marketing strategy in which the goal is to meet the consumer's expectations in terms of product availability and characteristics.<div class=\"read-more-link\"><a href=\"https:\/\/pospotential.com\/en\/blog\/from-product-marketing-to-shopper-marketing\/\" class=\"more-link\">Read more<span class=\"more-link-arrow\"><\/span><\/a><\/div><\/p><\/div><\/div><footer class=\"entry-footer\"><\/footer><span class='hidden'>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" >\n\t\t\t\t\t\t<span itemprop='url'>https:\/\/pospotential.com\/wp-content\/uploads\/shoppermarketing_bg.jpg<\/span>\n\t\t\t\t\t\t<span itemprop='height'>1125<\/span>\n\t\t\t\t\t\t<span itemprop='width'>1500<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"publisher\" itemtype=\"https:\/\/schema.org\/Organization\" itemscope=\"itemscope\" >\n\t\t\t\t\t\t<span itemprop='name'>Gilles Dallest<\/span>\n\t\t\t\t\t\t<span itemprop='logo' itemscope itemtype='https:\/\/schema.org\/ImageObject'>\n\t\t\t\t\t\t\t<span itemprop='url'>http:\/\/pospotential.com\/wp-content\/uploads\/logo-web.png<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span><span class='av-structured-data'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><span itemprop='name'>Gilles Dallest<\/span><\/span><span class='av-structured-data'  itemprop=\"datePublished\" datetime=\"2020-09-29T14:48:52+00:00\" >2021-09-07 13:44:53<\/span><span class='av-structured-data'  itemprop=\"dateModified\" itemtype=\"https:\/\/schema.org\/dateModified\" >2024-05-07 10:08:41<\/span><span class='av-structured-data'  itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/mainEntityOfPage\" ><span itemprop='name'>From product marketing to shopper marketing<\/span><\/span><\/span><\/article><\/div><div class='slide-entry-wrap'><article class='slide-entry flex_column  post-entry post-entry-5063 slide-entry-overview slide-loop-13 slide-parity-odd  av_one_half first real-thumbnail'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div href='https:\/\/pospotential.com\/en\/blog\/3-key-market-trends-in-fmcg\/' data-rel='slide-1' class='slide-image' title='' style='background:url(https:\/\/pospotential.com\/wp-content\/uploads\/trends-bg-1.jpg)'><\/div><div class='slide-content'><header class=\"entry-content-header\"><h3 class='slide-entry-title entry-title '  itemprop=\"headline\" ><a href='https:\/\/pospotential.com\/en\/blog\/3-key-market-trends-in-fmcg\/' title='3 key market trends in FMCG'>3 key market trends in FMCG<\/a><\/h3><span class=\"av-vertical-delimiter\"><\/span><\/header><div class='slide-meta'><div class='slide-meta-comments'><a href='https:\/\/pospotential.com\/en\/blog\/3-key-market-trends-in-fmcg\/#respond'>0 Comments<\/a><\/div><div class='slide-meta-del'>\/<\/div><time class='slide-meta-time updated'  itemprop=\"datePublished\" datetime=\"2021-06-08T14:00:05+00:00\" >8 June 2021<\/time><\/div><div class='slide-entry-excerpt entry-content'  itemprop=\"text\" ><p class='excerpt'>The world of retail is on roller coaster ride since the start of COVID-19 and 2021 is bringing some more loops! Here is our top 3 of trends we have seen in 2021 so far...<div class=\"read-more-link\"><a href=\"https:\/\/pospotential.com\/en\/blog\/3-key-market-trends-in-fmcg\/\" class=\"more-link\">Read more<span class=\"more-link-arrow\"><\/span><\/a><\/div><\/p><\/div><\/div><footer class=\"entry-footer\"><\/footer><span class='hidden'>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" >\n\t\t\t\t\t\t<span itemprop='url'>https:\/\/pospotential.com\/wp-content\/uploads\/trends-bg-1.jpg<\/span>\n\t\t\t\t\t\t<span itemprop='height'>1333<\/span>\n\t\t\t\t\t\t<span itemprop='width'>2000<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"publisher\" itemtype=\"https:\/\/schema.org\/Organization\" itemscope=\"itemscope\" >\n\t\t\t\t\t\t<span itemprop='name'>Stanislas Dallest<\/span>\n\t\t\t\t\t\t<span itemprop='logo' itemscope itemtype='https:\/\/schema.org\/ImageObject'>\n\t\t\t\t\t\t\t<span itemprop='url'>http:\/\/pospotential.com\/wp-content\/uploads\/logo-web.png<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span><span class='av-structured-data'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><span itemprop='name'>Stanislas Dallest<\/span><\/span><span class='av-structured-data'  itemprop=\"datePublished\" datetime=\"2020-09-29T14:48:52+00:00\" >2021-06-08 14:00:05<\/span><span class='av-structured-data'  itemprop=\"dateModified\" itemtype=\"https:\/\/schema.org\/dateModified\" >2024-05-07 10:11:49<\/span><span class='av-structured-data'  itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/mainEntityOfPage\" ><span itemprop='name'>3 key market trends in FMCG<\/span><\/span><\/span><\/article><article class='slide-entry flex_column  post-entry post-entry-4950 slide-entry-overview slide-loop-14 slide-parity-even  av_one_half  real-thumbnail'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div href='https:\/\/pospotential.com\/en\/blog\/join-the-dark-side-we-have-ice-cream\/' data-rel='slide-1' class='slide-image' title='' style='background:url(https:\/\/pospotential.com\/wp-content\/uploads\/helado_bg-1.jpg)'><\/div><div class='slide-content'><header class=\"entry-content-header\"><h3 class='slide-entry-title entry-title '  itemprop=\"headline\" ><a href='https:\/\/pospotential.com\/en\/blog\/join-the-dark-side-we-have-ice-cream\/' title='Join the dark side, we have ice cream!'>Join the dark side, we have ice cream!<\/a><\/h3><span class=\"av-vertical-delimiter\"><\/span><\/header><div class='slide-meta'><div class='slide-meta-comments'><a href='https:\/\/pospotential.com\/en\/blog\/join-the-dark-side-we-have-ice-cream\/#respond'>0 Comments<\/a><\/div><div class='slide-meta-del'>\/<\/div><time class='slide-meta-time updated'  itemprop=\"datePublished\" datetime=\"2021-05-19T14:24:42+00:00\" >19 May 2021<\/time><\/div><div class='slide-entry-excerpt entry-content'  itemprop=\"text\" ><p class='excerpt'>M&M's, Nocilla, Cacaolat, Ferrero, Raffaello, Haribo, Oikos... all the blockbuster brands in the world of snacking and confectionary have decided to move on to the \"dark side\" and invest in one of the fastest growing categories in grocery retail: ice creams.<div class=\"read-more-link\"><a href=\"https:\/\/pospotential.com\/en\/blog\/join-the-dark-side-we-have-ice-cream\/\" class=\"more-link\">Read more<span class=\"more-link-arrow\"><\/span><\/a><\/div><\/p><\/div><\/div><footer class=\"entry-footer\"><\/footer><span class='hidden'>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" >\n\t\t\t\t\t\t<span itemprop='url'>https:\/\/pospotential.com\/wp-content\/uploads\/helado_bg-1.jpg<\/span>\n\t\t\t\t\t\t<span itemprop='height'>1200<\/span>\n\t\t\t\t\t\t<span itemprop='width'>1800<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"publisher\" itemtype=\"https:\/\/schema.org\/Organization\" itemscope=\"itemscope\" >\n\t\t\t\t\t\t<span itemprop='name'>Stanislas Dallest<\/span>\n\t\t\t\t\t\t<span itemprop='logo' itemscope itemtype='https:\/\/schema.org\/ImageObject'>\n\t\t\t\t\t\t\t<span itemprop='url'>http:\/\/pospotential.com\/wp-content\/uploads\/logo-web.png<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span><span class='av-structured-data'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><span itemprop='name'>Stanislas Dallest<\/span><\/span><span class='av-structured-data'  itemprop=\"datePublished\" datetime=\"2020-09-29T14:48:52+00:00\" >2021-05-19 14:24:42<\/span><span class='av-structured-data'  itemprop=\"dateModified\" itemtype=\"https:\/\/schema.org\/dateModified\" >2024-05-07 10:13:44<\/span><span class='av-structured-data'  itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/mainEntityOfPage\" ><span itemprop='name'>Join the dark side, we have ice cream!<\/span><\/span><\/span><\/article><\/div><div class='slide-entry-wrap'><article class='slide-entry flex_column  post-entry post-entry-4878 slide-entry-overview slide-loop-15 slide-parity-odd  av_one_half first real-thumbnail'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div href='https:\/\/pospotential.com\/en\/blog\/reduce-your-size-by-98-and-conquer-the-world\/' data-rel='slide-1' class='slide-image' title='' style='background:url(https:\/\/pospotential.com\/wp-content\/uploads\/hidrogel_en.jpg)'><\/div><div class='slide-content'><header class=\"entry-content-header\"><h3 class='slide-entry-title entry-title '  itemprop=\"headline\" ><a href='https:\/\/pospotential.com\/en\/blog\/reduce-your-size-by-98-and-conquer-the-world\/' title='Reduce your size by 98% and conquer the world!'>Reduce your size by 98% and conquer the world!<\/a><\/h3><span class=\"av-vertical-delimiter\"><\/span><\/header><div class='slide-meta'><div class='slide-meta-comments'><a href='https:\/\/pospotential.com\/en\/blog\/reduce-your-size-by-98-and-conquer-the-world\/#respond'>0 Comments<\/a><\/div><div class='slide-meta-del'>\/<\/div><time class='slide-meta-time updated'  itemprop=\"datePublished\" datetime=\"2021-05-18T16:20:44+00:00\" >18 May 2021<\/time><\/div><div class='slide-entry-excerpt entry-content'  itemprop=\"text\" ><p class='excerpt'>At POS Potential we are always curious of best practices of operational excellence within the FMCG world and today we\u2019d like to share an example of product innovation focused on packaging, and more specifically on pack size.<div class=\"read-more-link\"><a href=\"https:\/\/pospotential.com\/en\/blog\/reduce-your-size-by-98-and-conquer-the-world\/\" class=\"more-link\">Read more<span class=\"more-link-arrow\"><\/span><\/a><\/div><\/p><\/div><\/div><footer class=\"entry-footer\"><\/footer><span class='hidden'>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" >\n\t\t\t\t\t\t<span itemprop='url'>https:\/\/pospotential.com\/wp-content\/uploads\/hidrogel_en.jpg<\/span>\n\t\t\t\t\t\t<span itemprop='height'>627<\/span>\n\t\t\t\t\t\t<span itemprop='width'>1200<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"publisher\" itemtype=\"https:\/\/schema.org\/Organization\" itemscope=\"itemscope\" >\n\t\t\t\t\t\t<span itemprop='name'>Stanislas Dallest<\/span>\n\t\t\t\t\t\t<span itemprop='logo' itemscope itemtype='https:\/\/schema.org\/ImageObject'>\n\t\t\t\t\t\t\t<span itemprop='url'>http:\/\/pospotential.com\/wp-content\/uploads\/logo-web.png<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span><span class='av-structured-data'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><span itemprop='name'>Stanislas Dallest<\/span><\/span><span class='av-structured-data'  itemprop=\"datePublished\" datetime=\"2020-09-29T14:48:52+00:00\" >2021-05-18 16:20:44<\/span><span class='av-structured-data'  itemprop=\"dateModified\" itemtype=\"https:\/\/schema.org\/dateModified\" >2024-05-07 10:15:25<\/span><span class='av-structured-data'  itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/mainEntityOfPage\" ><span itemprop='name'>Reduce your size by 98% and conquer the world!<\/span><\/span><\/span><\/article><article class='slide-entry flex_column  post-entry post-entry-4198 slide-entry-overview slide-loop-16 slide-parity-even  av_one_half  real-thumbnail'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div href='https:\/\/pospotential.com\/en\/blog\/discover-how-pos-potential-helps-with-digital-solutions-for-growth\/' data-rel='slide-1' class='slide-image' title='' style='background:url(https:\/\/pospotential.com\/wp-content\/uploads\/sellout.jpg)'><\/div><div class='slide-content'><header class=\"entry-content-header\"><h3 class='slide-entry-title entry-title '  itemprop=\"headline\" ><a href='https:\/\/pospotential.com\/en\/blog\/discover-how-pos-potential-helps-with-digital-solutions-for-growth\/' title='Discover how POS Potential helps with digital solutions for growth'>Discover how POS Potential helps with digital solutions for growth<\/a><\/h3><span class=\"av-vertical-delimiter\"><\/span><\/header><div class='slide-meta'><div class='slide-meta-comments'><a href='https:\/\/pospotential.com\/en\/blog\/discover-how-pos-potential-helps-with-digital-solutions-for-growth\/#respond'>0 Comments<\/a><\/div><div class='slide-meta-del'>\/<\/div><time class='slide-meta-time updated'  itemprop=\"datePublished\" datetime=\"2021-02-18T17:17:05+00:00\" >18 February 2021<\/time><\/div><div class='slide-entry-excerpt entry-content'  itemprop=\"text\" ><p class='excerpt'>\u2018POS Potential\u2019 means \u2018point of sale potential\u2019 because that\u2019s exactly the goal that we\u2019ve set for ourselves: to help retailers and suppliers seek out hidden growth by improving operational excellence at store level.<div class=\"read-more-link\"><a href=\"https:\/\/pospotential.com\/en\/blog\/discover-how-pos-potential-helps-with-digital-solutions-for-growth\/\" class=\"more-link\">Read more<span class=\"more-link-arrow\"><\/span><\/a><\/div><\/p><\/div><\/div><footer class=\"entry-footer\"><\/footer><span class='hidden'>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" >\n\t\t\t\t\t\t<span itemprop='url'>https:\/\/pospotential.com\/wp-content\/uploads\/sellout.jpg<\/span>\n\t\t\t\t\t\t<span itemprop='height'>608<\/span>\n\t\t\t\t\t\t<span itemprop='width'>500<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"publisher\" itemtype=\"https:\/\/schema.org\/Organization\" itemscope=\"itemscope\" >\n\t\t\t\t\t\t<span itemprop='name'>Pospot<\/span>\n\t\t\t\t\t\t<span itemprop='logo' itemscope itemtype='https:\/\/schema.org\/ImageObject'>\n\t\t\t\t\t\t\t<span itemprop='url'>http:\/\/pospotential.com\/wp-content\/uploads\/logo-web.png<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span><span class='av-structured-data'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><span itemprop='name'>Pospot<\/span><\/span><span class='av-structured-data'  itemprop=\"datePublished\" datetime=\"2020-09-29T14:48:52+00:00\" >2021-02-18 17:17:05<\/span><span class='av-structured-data'  itemprop=\"dateModified\" itemtype=\"https:\/\/schema.org\/dateModified\" >2024-05-07 10:18:35<\/span><span class='av-structured-data'  itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/mainEntityOfPage\" ><span itemprop='name'>Discover how POS Potential helps with digital solutions for growth<\/span><\/span><\/span><\/article><\/div><div class='slide-entry-wrap'><article class='slide-entry flex_column  post-entry post-entry-3711 slide-entry-overview slide-loop-17 slide-parity-odd  av_one_half first real-thumbnail'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div href='https:\/\/pospotential.com\/en\/blog\/omnichannel-distribution-the-rise-of-shopper-centric-strategies\/' data-rel='slide-1' class='slide-image' title='' style='background:url(https:\/\/pospotential.com\/wp-content\/uploads\/bg_benandjerrys2.jpg)'><\/div><div class='slide-content'><header class=\"entry-content-header\"><h3 class='slide-entry-title entry-title '  itemprop=\"headline\" ><a href='https:\/\/pospotential.com\/en\/blog\/omnichannel-distribution-the-rise-of-shopper-centric-strategies\/' title='Omnichannel distribution: the rise of shopper centric strategies'>Omnichannel distribution: the rise of shopper centric strategies<\/a><\/h3><span class=\"av-vertical-delimiter\"><\/span><\/header><div class='slide-meta'><div class='slide-meta-comments'><a href='https:\/\/pospotential.com\/en\/blog\/omnichannel-distribution-the-rise-of-shopper-centric-strategies\/#respond'>0 Comments<\/a><\/div><div class='slide-meta-del'>\/<\/div><time class='slide-meta-time updated'  itemprop=\"datePublished\" datetime=\"2020-11-19T10:48:03+00:00\" >19 November 2020<\/time><\/div><div class='slide-entry-excerpt entry-content'  itemprop=\"text\" ><p class='excerpt'>At POS Potential we feel good about the following definition (take a deep breath before reading): Omnichannel: a customer-centric distribution strategy that puts emphasis in a deep understanding and definition of a brand's target market\/buyer persona by which a brand makes its products available where its customers are shopping, delivering a unified and personalized experience across the channels where it is present.<div class=\"read-more-link\"><a href=\"https:\/\/pospotential.com\/en\/blog\/omnichannel-distribution-the-rise-of-shopper-centric-strategies\/\" class=\"more-link\">Read more<span class=\"more-link-arrow\"><\/span><\/a><\/div><\/p><\/div><\/div><footer class=\"entry-footer\"><\/footer><span class='hidden'>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" >\n\t\t\t\t\t\t<span itemprop='url'>https:\/\/pospotential.com\/wp-content\/uploads\/bg_benandjerrys2.jpg<\/span>\n\t\t\t\t\t\t<span itemprop='height'>1896<\/span>\n\t\t\t\t\t\t<span itemprop='width'>1080<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"publisher\" itemtype=\"https:\/\/schema.org\/Organization\" itemscope=\"itemscope\" >\n\t\t\t\t\t\t<span itemprop='name'>Stanislas Dallest<\/span>\n\t\t\t\t\t\t<span itemprop='logo' itemscope itemtype='https:\/\/schema.org\/ImageObject'>\n\t\t\t\t\t\t\t<span itemprop='url'>http:\/\/pospotential.com\/wp-content\/uploads\/logo-web.png<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span><span class='av-structured-data'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><span itemprop='name'>Stanislas Dallest<\/span><\/span><span class='av-structured-data'  itemprop=\"datePublished\" datetime=\"2020-09-29T14:48:52+00:00\" >2020-11-19 10:48:03<\/span><span class='av-structured-data'  itemprop=\"dateModified\" itemtype=\"https:\/\/schema.org\/dateModified\" >2024-05-07 10:20:41<\/span><span class='av-structured-data'  itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/mainEntityOfPage\" ><span itemprop='name'>Omnichannel distribution: the rise of shopper centric strategies<\/span><\/span><\/span><\/article><article class='slide-entry flex_column  post-entry post-entry-3620 slide-entry-overview slide-loop-18 slide-parity-even  av_one_half  real-thumbnail'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div href='https:\/\/pospotential.com\/en\/blog\/pos-data-which-are-the-relevant-kpis-at-store-level\/' data-rel='slide-1' class='slide-image' title='' style='background:url(https:\/\/pospotential.com\/wp-content\/uploads\/sellout_bg.jpg)'><\/div><div class='slide-content'><header class=\"entry-content-header\"><h3 class='slide-entry-title entry-title '  itemprop=\"headline\" ><a href='https:\/\/pospotential.com\/en\/blog\/pos-data-which-are-the-relevant-kpis-at-store-level\/' title='POS Data: which are the relevant KPIs at store level?'>POS Data: which are the relevant KPIs at store level?<\/a><\/h3><span class=\"av-vertical-delimiter\"><\/span><\/header><div class='slide-meta'><div class='slide-meta-comments'><a href='https:\/\/pospotential.com\/en\/blog\/pos-data-which-are-the-relevant-kpis-at-store-level\/#respond'>0 Comments<\/a><\/div><div class='slide-meta-del'>\/<\/div><time class='slide-meta-time updated'  itemprop=\"datePublished\" datetime=\"2020-11-18T11:40:56+00:00\" >18 November 2020<\/time><\/div><div class='slide-entry-excerpt entry-content'  itemprop=\"text\" ><p class='excerpt'>Proper tracking of point-of-sale activity is one of the keys to operational excellence. However, it is sometimes not so easy to effectively prioritize the different datasets available. The purpose of this post is to try and provide some clarity starting with making the difference between quantitative &quot;results&quot; data &quot;operational excellence&quot; indicators used to track and optimize sales at the level of each store.<div class=\"read-more-link\"><a href=\"https:\/\/pospotential.com\/en\/blog\/pos-data-which-are-the-relevant-kpis-at-store-level\/\" class=\"more-link\">Read more<span class=\"more-link-arrow\"><\/span><\/a><\/div><\/p><\/div><\/div><footer class=\"entry-footer\"><\/footer><span class='hidden'>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" >\n\t\t\t\t\t\t<span itemprop='url'>https:\/\/pospotential.com\/wp-content\/uploads\/sellout_bg.jpg<\/span>\n\t\t\t\t\t\t<span itemprop='height'>1333<\/span>\n\t\t\t\t\t\t<span itemprop='width'>2000<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"publisher\" itemtype=\"https:\/\/schema.org\/Organization\" itemscope=\"itemscope\" >\n\t\t\t\t\t\t<span itemprop='name'>Gilles Dallest<\/span>\n\t\t\t\t\t\t<span itemprop='logo' itemscope itemtype='https:\/\/schema.org\/ImageObject'>\n\t\t\t\t\t\t\t<span itemprop='url'>http:\/\/pospotential.com\/wp-content\/uploads\/logo-web.png<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span><span class='av-structured-data'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><span itemprop='name'>Gilles Dallest<\/span><\/span><span class='av-structured-data'  itemprop=\"datePublished\" datetime=\"2020-09-29T14:48:52+00:00\" >2020-11-18 11:40:56<\/span><span class='av-structured-data'  itemprop=\"dateModified\" itemtype=\"https:\/\/schema.org\/dateModified\" >2024-05-07 10:22:38<\/span><span class='av-structured-data'  itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/mainEntityOfPage\" ><span itemprop='name'>POS Data: which are the relevant KPIs at store level?<\/span><\/span><\/span><\/article><\/div><div class='slide-entry-wrap'><article class='slide-entry flex_column  post-entry post-entry-3597 slide-entry-overview slide-loop-19 slide-parity-odd  av_one_half first real-thumbnail'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div href='https:\/\/pospotential.com\/en\/blog\/smart-data-a-generational-issue\/' data-rel='slide-1' class='slide-image' title='' style='background:url(https:\/\/pospotential.com\/wp-content\/uploads\/pexels-andrea-piacquadio-3783200.jpg)'><\/div><div class='slide-content'><header class=\"entry-content-header\"><h3 class='slide-entry-title entry-title '  itemprop=\"headline\" ><a href='https:\/\/pospotential.com\/en\/blog\/smart-data-a-generational-issue\/' title='&quot;Smart data&quot;: a generational issue?'>\"Smart data\": a generational issue?<\/a><\/h3><span class=\"av-vertical-delimiter\"><\/span><\/header><div class='slide-meta'><div class='slide-meta-comments'><a href='https:\/\/pospotential.com\/en\/blog\/smart-data-a-generational-issue\/#respond'>0 Comments<\/a><\/div><div class='slide-meta-del'>\/<\/div><time class='slide-meta-time updated'  itemprop=\"datePublished\" datetime=\"2020-11-17T16:27:39+00:00\" >17 November 2020<\/time><\/div><div class='slide-entry-excerpt entry-content'  itemprop=\"text\" ><p class='excerpt'>Perhaps it\u2019s because I\u2019m slowly but steadily approaching the big 60, but there is a type of comment that really gets on my nerves: when a customer \u2013 or potential customer \u2013 tells me \u2018our sales teams are too traditional [read: on the older side] to manage sell-out data\u2019.<div class=\"read-more-link\"><a href=\"https:\/\/pospotential.com\/en\/blog\/smart-data-a-generational-issue\/\" class=\"more-link\">Read more<span class=\"more-link-arrow\"><\/span><\/a><\/div><\/p><\/div><\/div><footer class=\"entry-footer\"><\/footer><span class='hidden'>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" >\n\t\t\t\t\t\t<span itemprop='url'>https:\/\/pospotential.com\/wp-content\/uploads\/pexels-andrea-piacquadio-3783200.jpg<\/span>\n\t\t\t\t\t\t<span itemprop='height'>1333<\/span>\n\t\t\t\t\t\t<span itemprop='width'>2000<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"publisher\" itemtype=\"https:\/\/schema.org\/Organization\" itemscope=\"itemscope\" >\n\t\t\t\t\t\t<span itemprop='name'>Gilles Dallest<\/span>\n\t\t\t\t\t\t<span itemprop='logo' itemscope itemtype='https:\/\/schema.org\/ImageObject'>\n\t\t\t\t\t\t\t<span itemprop='url'>http:\/\/pospotential.com\/wp-content\/uploads\/logo-web.png<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span><span class='av-structured-data'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><span itemprop='name'>Gilles Dallest<\/span><\/span><span class='av-structured-data'  itemprop=\"datePublished\" datetime=\"2020-09-29T14:48:52+00:00\" >2020-11-17 16:27:39<\/span><span class='av-structured-data'  itemprop=\"dateModified\" itemtype=\"https:\/\/schema.org\/dateModified\" >2024-05-07 10:25:27<\/span><span class='av-structured-data'  itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/mainEntityOfPage\" ><span itemprop='name'>&#8220;Smart data&#8221;: a generational issue?<\/span><\/span><\/span><\/article><article class='slide-entry flex_column  post-entry post-entry-3342 slide-entry-overview slide-loop-20 slide-parity-even  post-entry-last  av_one_half  real-thumbnail'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div href='https:\/\/pospotential.com\/en\/blog\/lets-talk-about-category-management\/' data-rel='slide-1' class='slide-image' title='' style='background:url(https:\/\/pospotential.com\/wp-content\/uploads\/category-management-dark-1.jpg)'><\/div><div class='slide-content'><header class=\"entry-content-header\"><h3 class='slide-entry-title entry-title '  itemprop=\"headline\" ><a href='https:\/\/pospotential.com\/en\/blog\/lets-talk-about-category-management\/' title='Let&#039;s talk about Category Management'>Let's talk about Category Management<\/a><\/h3><span class=\"av-vertical-delimiter\"><\/span><\/header><div class='slide-meta'><div class='slide-meta-comments'><a href='https:\/\/pospotential.com\/en\/blog\/lets-talk-about-category-management\/#respond'>0 Comments<\/a><\/div><div class='slide-meta-del'>\/<\/div><time class='slide-meta-time updated'  itemprop=\"datePublished\" datetime=\"2020-09-29T14:48:52+00:00\" >29 September 2020<\/time><\/div><div class='slide-entry-excerpt entry-content'  itemprop=\"text\" ><p class='excerpt'>As any professional from the FMCG world can tell you, 25 years after Category Management crossed the Atlantic, it still hasn\u2019t become the standard for collaboration between retailers and suppliers that it promised to be.<div class=\"read-more-link\"><a href=\"https:\/\/pospotential.com\/en\/blog\/lets-talk-about-category-management\/\" class=\"more-link\">Read more<span class=\"more-link-arrow\"><\/span><\/a><\/div><\/p><\/div><\/div><footer class=\"entry-footer\"><\/footer><span class='hidden'>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" >\n\t\t\t\t\t\t<span itemprop='url'>https:\/\/pospotential.com\/wp-content\/uploads\/category-management-dark-1.jpg<\/span>\n\t\t\t\t\t\t<span itemprop='height'>1455<\/span>\n\t\t\t\t\t\t<span itemprop='width'>1920<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"publisher\" itemtype=\"https:\/\/schema.org\/Organization\" itemscope=\"itemscope\" >\n\t\t\t\t\t\t<span itemprop='name'>Gilles Dallest<\/span>\n\t\t\t\t\t\t<span itemprop='logo' itemscope itemtype='https:\/\/schema.org\/ImageObject'>\n\t\t\t\t\t\t\t<span itemprop='url'>http:\/\/pospotential.com\/wp-content\/uploads\/logo-web.png<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span><span class='av-structured-data'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><span itemprop='name'>Gilles Dallest<\/span><\/span><span class='av-structured-data'  itemprop=\"datePublished\" datetime=\"2020-09-29T14:48:52+00:00\" >2020-09-29 14:48:52<\/span><span class='av-structured-data'  itemprop=\"dateModified\" itemtype=\"https:\/\/schema.org\/dateModified\" >2024-05-07 10:27:12<\/span><span class='av-structured-data'  itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/mainEntityOfPage\" ><span itemprop='name'>Let&#8217;s talk about Category Management<\/span><\/span><\/span><\/article><\/div><\/div><\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><!-- close content main div --><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-frylt-a5117e8c42defdef8cd1a45996b51556\">\n.avia-section.av-frylt-a5117e8c42defdef8cd1a45996b51556{\nbackground-color:#ffffff;\nbackground-image:unset;\n}\n<\/style>\n<div id='blog-mobile'  class='avia-section av-frylt-a5117e8c42defdef8cd1a45996b51556 main_color avia-section-default avia-no-border-styling av-desktop-hide avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-7928'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-6u46p-aa29216bdb65fb73ae66b00c195ab8f6\">\n.flex_column.av-6u46p-aa29216bdb65fb73ae66b00c195ab8f6{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-6u46p-aa29216bdb65fb73ae66b00c195ab8f6 av_one_full first flex_column_div av-zero-column-padding  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-k4cpnz8g-449e555cfddf35a7d72e9f2b92acb806\">\n#top .hr.hr-invisible.av-k4cpnz8g-449e555cfddf35a7d72e9f2b92acb806{\nheight:100px;\n}\n<\/style>\n<div  class='hr av-k4cpnz8g-449e555cfddf35a7d72e9f2b92acb806 hr-invisible'><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-k4b80eco-8a0e6a26eb597bce270482c1bd40e268\">\n#top .av_textblock_section.av-k4b80eco-8a0e6a26eb597bce270482c1bd40e268 .avia_textblock{\ncolor:var(--azul2);\n}\n<\/style>\n<section  class='av_textblock_section av-k4b80eco-8a0e6a26eb597bce270482c1bd40e268 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><h1 class=\"headers\" style=\"font-size: 40px;\">Discover<span style=\"color: var(--rojo2);\"><br \/>\nour Blog<\/span>!<\/h1>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-k4cpnz8g-6d021e4119976c10e2ec70a30cc8a366\">\n#top .hr.hr-invisible.av-k4cpnz8g-6d021e4119976c10e2ec70a30cc8a366{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-k4cpnz8g-6d021e4119976c10e2ec70a30cc8a366 hr-invisible'><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<div  class='av-alb-blogposts template-blog  lista-blog-movil '  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Blog\" ><article class='post-entry post-entry-type-standard post-entry-7928 post-loop-3 post-parity-odd single-big with-slider post-7928 post type-post status-publish format-standard has-post-thumbnail hentry category-blog'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" ><div class=\"big-preview single-big\" style=\"background:url(https:\/\/pospotential.com\/wp-content\/uploads\/verano-bg.jpg)\"><a href=\"https:\/\/pospotential.com\/en\/blog\/how-to-boost-sales-in-the-fmcg-sector-during-the-summer-strategies-to-heat-up-sales\/\" title=\"How to boost sales in the FMCG sector during the summer: Strategies to heat up sales\"><img decoding=\"async\" loading=\"lazy\" width=\"495\" height=\"400\" src=\"https:\/\/pospotential.com\/wp-content\/uploads\/verano-bg-495x400.jpg\" class=\"wp-image-7944 avia-img-lazy-loading-7944 attachment-portfolio size-portfolio wp-post-image\" alt=\"verano\" srcset=\"https:\/\/pospotential.com\/wp-content\/uploads\/verano-bg-495x400.jpg 495w, https:\/\/pospotential.com\/wp-content\/uploads\/verano-bg-845x684.jpg 845w\" sizes=\"auto, (max-width: 495px) 100vw, 495px\" \/><\/a><\/div><div class='blog-meta'><\/div><div class='entry-content-wrapper clearfix standard-content'><header class=\"entry-content-header\"><h2 class='post-title entry-title '  itemprop=\"headline\" ><a href=\"https:\/\/pospotential.com\/en\/blog\/how-to-boost-sales-in-the-fmcg-sector-during-the-summer-strategies-to-heat-up-sales\/\" rel=\"bookmark\" title=\"Permanent Link: How to boost sales in the FMCG sector during the summer: Strategies to heat up sales\">How to boost sales in the FMCG sector during the summer: Strategies to heat up sales<span class=\"post-format-icon minor-meta\"><\/span><\/a><\/h2><span class='post-meta-infos'><time class='date-container minor-meta updated' >16 July 2024<\/time><span class='text-sep text-sep-date'>\/<\/span><span class='comment-container minor-meta'><a href=\"https:\/\/pospotential.com\/en\/blog\/how-to-boost-sales-in-the-fmcg-sector-during-the-summer-strategies-to-heat-up-sales\/#respond\" class=\"comments-link\" >0 Comments<\/a><\/span><span class='text-sep text-sep-comment'>\/<\/span><span class=\"blog-categories minor-meta\">in <a href=\"https:\/\/pospotential.com\/en\/category\/blog\/\" rel=\"tag\">Blog<\/a> <\/span><span class=\"text-sep text-sep-cat\">\/<\/span><span class=\"blog-author minor-meta\">by <span class=\"entry-author-link\" ><span class=\"vcard author\"><span class=\"fn\"><a href=\"https:\/\/pospotential.com\/en\/author\/chucho\/\" title=\"Posts by Gilles Dallest\" rel=\"author\">Gilles Dallest<\/a><\/span><\/span><\/span><\/span><\/span><\/header><div class=\"entry-content\"  itemprop=\"text\" ><p>How to sell a product during the dreaded but so important summer season. The warmer, touristy months can present unique challenges, but with the right data-driven tactics, you can increase your sales and make the most of these opportunities.<\/p>\n<div class=\"read-more-link\"><a href=\"https:\/\/pospotential.com\/en\/blog\/how-to-boost-sales-in-the-fmcg-sector-during-the-summer-strategies-to-heat-up-sales\/\" class=\"more-link\">Read more<span class=\"more-link-arrow\"><\/span><\/a><\/div>\n<\/div><footer class=\"entry-footer\"><\/footer><div class='post_delimiter'><\/div><\/div><div class='post_author_timeline'><\/div><span class='hidden'>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" >\n\t\t\t\t\t\t<span itemprop='url'>https:\/\/pospotential.com\/wp-content\/uploads\/verano-bg.jpg<\/span>\n\t\t\t\t\t\t<span itemprop='height'>1500<\/span>\n\t\t\t\t\t\t<span itemprop='width'>2000<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"publisher\" itemtype=\"https:\/\/schema.org\/Organization\" itemscope=\"itemscope\" >\n\t\t\t\t\t\t<span itemprop='name'>Gilles Dallest<\/span>\n\t\t\t\t\t\t<span itemprop='logo' itemscope itemtype='https:\/\/schema.org\/ImageObject'>\n\t\t\t\t\t\t\t<span itemprop='url'>http:\/\/pospotential.com\/wp-content\/uploads\/logo-web.png<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span><span class='av-structured-data'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><span itemprop='name'>Gilles Dallest<\/span><\/span><span class='av-structured-data'  itemprop=\"datePublished\" datetime=\"2024-07-16T13:46:23+00:00\" >2024-07-16 13:46:23<\/span><span class='av-structured-data'  itemprop=\"dateModified\" itemtype=\"https:\/\/schema.org\/dateModified\" >2024-07-16 13:46:23<\/span><span class='av-structured-data'  itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/mainEntityOfPage\" ><span itemprop='name'>How to boost sales in the FMCG sector during the summer: Strategies to heat up sales<\/span><\/span><\/span><\/article><article class='post-entry post-entry-type-standard post-entry-7863 post-loop-4 post-parity-even single-big with-slider post-7863 post type-post status-publish format-standard has-post-thumbnail hentry category-blog'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" ><div class=\"big-preview single-big\" style=\"background:url(https:\/\/pospotential.com\/wp-content\/uploads\/datos_bg.webp)\"><a href=\"https:\/\/pospotential.com\/en\/blog\/how-big-data-analytics-drives-success-in-the-fmcg-industry\/\" title=\"How Big Data Analytics Drives Success in the FMCG Industry\"><img decoding=\"async\" loading=\"lazy\" width=\"495\" height=\"400\" src=\"https:\/\/pospotential.com\/wp-content\/uploads\/datos_bg-495x400.webp\" class=\"wp-image-7871 avia-img-lazy-loading-7871 attachment-portfolio size-portfolio wp-post-image\" alt=\"datos\" srcset=\"https:\/\/pospotential.com\/wp-content\/uploads\/datos_bg-495x400.webp 495w, https:\/\/pospotential.com\/wp-content\/uploads\/datos_bg-845x684.webp 845w\" sizes=\"auto, (max-width: 495px) 100vw, 495px\" \/><\/a><\/div><div class='blog-meta'><\/div><div class='entry-content-wrapper clearfix standard-content'><header class=\"entry-content-header\"><h2 class='post-title entry-title '  itemprop=\"headline\" ><a href=\"https:\/\/pospotential.com\/en\/blog\/how-big-data-analytics-drives-success-in-the-fmcg-industry\/\" rel=\"bookmark\" title=\"Permanent Link: How Big Data Analytics Drives Success in the FMCG Industry\">How Big Data Analytics Drives Success in the FMCG Industry<span class=\"post-format-icon minor-meta\"><\/span><\/a><\/h2><span class='post-meta-infos'><time class='date-container minor-meta updated' >3 August 2023<\/time><span class='text-sep text-sep-date'>\/<\/span><span class='comment-container minor-meta'><a href=\"https:\/\/pospotential.com\/en\/blog\/how-big-data-analytics-drives-success-in-the-fmcg-industry\/#respond\" class=\"comments-link\" >0 Comments<\/a><\/span><span class='text-sep text-sep-comment'>\/<\/span><span class=\"blog-categories minor-meta\">in <a href=\"https:\/\/pospotential.com\/en\/category\/blog\/\" rel=\"tag\">Blog<\/a> <\/span><span class=\"text-sep text-sep-cat\">\/<\/span><span class=\"blog-author minor-meta\">by <span class=\"entry-author-link\" ><span class=\"vcard author\"><span class=\"fn\"><a href=\"https:\/\/pospotential.com\/en\/author\/chucho\/\" title=\"Posts by Gilles Dallest\" rel=\"author\">Gilles Dallest<\/a><\/span><\/span><\/span><\/span><\/span><\/header><div class=\"entry-content\"  itemprop=\"text\" ><p>Find out how big data analytics is revolutionizing the FMCG industry and how companies can take advantage of it to make informed decisions, identify consumption patterns, predict demand, optimize the supply chain and improve marketing strategies. Gain a significant competitive advantage and achieve business success in this dynamic business environment.<\/p>\n<div class=\"read-more-link\"><a href=\"https:\/\/pospotential.com\/en\/blog\/how-big-data-analytics-drives-success-in-the-fmcg-industry\/\" class=\"more-link\">Read more<span class=\"more-link-arrow\"><\/span><\/a><\/div>\n<\/div><footer class=\"entry-footer\"><\/footer><div class='post_delimiter'><\/div><\/div><div class='post_author_timeline'><\/div><span class='hidden'>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" >\n\t\t\t\t\t\t<span itemprop='url'>https:\/\/pospotential.com\/wp-content\/uploads\/datos_bg.webp<\/span>\n\t\t\t\t\t\t<span itemprop='height'>1333<\/span>\n\t\t\t\t\t\t<span itemprop='width'>2000<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"publisher\" itemtype=\"https:\/\/schema.org\/Organization\" itemscope=\"itemscope\" >\n\t\t\t\t\t\t<span itemprop='name'>Gilles Dallest<\/span>\n\t\t\t\t\t\t<span itemprop='logo' itemscope itemtype='https:\/\/schema.org\/ImageObject'>\n\t\t\t\t\t\t\t<span itemprop='url'>http:\/\/pospotential.com\/wp-content\/uploads\/logo-web.png<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span><span class='av-structured-data'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><span itemprop='name'>Gilles Dallest<\/span><\/span><span class='av-structured-data'  itemprop=\"datePublished\" datetime=\"2023-08-03T12:19:16+00:00\" >2023-08-03 12:19:16<\/span><span class='av-structured-data'  itemprop=\"dateModified\" itemtype=\"https:\/\/schema.org\/dateModified\" >2024-05-07 09:31:56<\/span><span class='av-structured-data'  itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/mainEntityOfPage\" ><span itemprop='name'>How Big Data Analytics Drives Success in the FMCG Industry<\/span><\/span><\/span><\/article><article class='post-entry post-entry-type-standard post-entry-7884 post-loop-5 post-parity-odd single-big with-slider post-7884 post type-post status-publish format-standard has-post-thumbnail hentry category-blog'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" ><div class=\"big-preview single-big\" style=\"background:url(https:\/\/pospotential.com\/wp-content\/uploads\/ia-bg.jpg)\"><a href=\"https:\/\/pospotential.com\/en\/blog\/the-use-of-artificial-intelligence-in-the-world-of-fmcg\/\" title=\"The use of artificial intelligence in the world of FMCG: Are we ready for the future?\"><img decoding=\"async\" loading=\"lazy\" width=\"495\" height=\"400\" src=\"https:\/\/pospotential.com\/wp-content\/uploads\/ia-bg-495x400.jpg\" class=\"wp-image-7901 avia-img-lazy-loading-7901 attachment-portfolio size-portfolio wp-post-image\" alt=\"\" srcset=\"https:\/\/pospotential.com\/wp-content\/uploads\/ia-bg-495x400.jpg 495w, https:\/\/pospotential.com\/wp-content\/uploads\/ia-bg-845x684.jpg 845w\" sizes=\"auto, (max-width: 495px) 100vw, 495px\" \/><\/a><\/div><div class='blog-meta'><\/div><div class='entry-content-wrapper clearfix standard-content'><header class=\"entry-content-header\"><h2 class='post-title entry-title '  itemprop=\"headline\" ><a href=\"https:\/\/pospotential.com\/en\/blog\/the-use-of-artificial-intelligence-in-the-world-of-fmcg\/\" rel=\"bookmark\" title=\"Permanent Link: The use of artificial intelligence in the world of FMCG: Are we ready for the future?\">The use of artificial intelligence in the world of FMCG: Are we ready for the future?<span class=\"post-format-icon minor-meta\"><\/span><\/a><\/h2><span class='post-meta-infos'><time class='date-container minor-meta updated' >12 July 2023<\/time><span class='text-sep text-sep-date'>\/<\/span><span class='comment-container minor-meta'><a href=\"https:\/\/pospotential.com\/en\/blog\/the-use-of-artificial-intelligence-in-the-world-of-fmcg\/#respond\" class=\"comments-link\" >0 Comments<\/a><\/span><span class='text-sep text-sep-comment'>\/<\/span><span class=\"blog-categories minor-meta\">in <a href=\"https:\/\/pospotential.com\/en\/category\/blog\/\" rel=\"tag\">Blog<\/a> <\/span><span class=\"text-sep text-sep-cat\">\/<\/span><span class=\"blog-author minor-meta\">by <span class=\"entry-author-link\" ><span class=\"vcard author\"><span class=\"fn\"><a href=\"https:\/\/pospotential.com\/en\/author\/chucho\/\" title=\"Posts by Gilles Dallest\" rel=\"author\">Gilles Dallest<\/a><\/span><\/span><\/span><\/span><\/span><\/header><div class=\"entry-content\"  itemprop=\"text\" ><p>We will analyze how Artificial Intelligence is revolutionizing this field and how we can expect it to continue doing so in the future. Read on and find out how AI is changing the game in the FMCG industry!<\/p>\n<div class=\"read-more-link\"><a href=\"https:\/\/pospotential.com\/en\/blog\/the-use-of-artificial-intelligence-in-the-world-of-fmcg\/\" class=\"more-link\">Read more<span class=\"more-link-arrow\"><\/span><\/a><\/div>\n<\/div><footer class=\"entry-footer\"><\/footer><div class='post_delimiter'><\/div><\/div><div class='post_author_timeline'><\/div><span class='hidden'>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" >\n\t\t\t\t\t\t<span itemprop='url'>https:\/\/pospotential.com\/wp-content\/uploads\/ia-bg.jpg<\/span>\n\t\t\t\t\t\t<span itemprop='height'>1335<\/span>\n\t\t\t\t\t\t<span itemprop='width'>2000<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"publisher\" itemtype=\"https:\/\/schema.org\/Organization\" itemscope=\"itemscope\" >\n\t\t\t\t\t\t<span itemprop='name'>Gilles Dallest<\/span>\n\t\t\t\t\t\t<span itemprop='logo' itemscope itemtype='https:\/\/schema.org\/ImageObject'>\n\t\t\t\t\t\t\t<span itemprop='url'>http:\/\/pospotential.com\/wp-content\/uploads\/logo-web.png<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span><span class='av-structured-data'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><span itemprop='name'>Gilles Dallest<\/span><\/span><span class='av-structured-data'  itemprop=\"datePublished\" datetime=\"2023-07-12T13:36:21+00:00\" >2023-07-12 13:36:21<\/span><span class='av-structured-data'  itemprop=\"dateModified\" itemtype=\"https:\/\/schema.org\/dateModified\" >2024-05-07 09:30:50<\/span><span class='av-structured-data'  itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/mainEntityOfPage\" ><span itemprop='name'>The use of artificial intelligence in the world of FMCG: Are we ready for the future?<\/span><\/span><\/span><\/article><article class='post-entry post-entry-type-standard post-entry-7748 post-loop-6 post-parity-even single-big with-slider post-7748 post type-post status-publish format-standard has-post-thumbnail hentry category-blog'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" ><div class=\"big-preview single-big\" style=\"background:url(https:\/\/pospotential.com\/wp-content\/uploads\/datasellout.jpg)\"><a href=\"https:\/\/pospotential.com\/en\/blog\/sell-in-vs-sell-out-a-fundamental-kpi-of-logistics-efficiency-and-demand\/\" title=\"Sell in vs sell out: a fundamental KPI of logistics efficiency and demand\"><img decoding=\"async\" loading=\"lazy\" width=\"495\" height=\"400\" src=\"https:\/\/pospotential.com\/wp-content\/uploads\/datasellout-495x400.jpg\" class=\"wp-image-6642 avia-img-lazy-loading-6642 attachment-portfolio size-portfolio wp-post-image\" alt=\"datos de sell out\" srcset=\"https:\/\/pospotential.com\/wp-content\/uploads\/datasellout-495x400.jpg 495w, https:\/\/pospotential.com\/wp-content\/uploads\/datasellout-845x684.jpg 845w\" sizes=\"auto, (max-width: 495px) 100vw, 495px\" \/><\/a><\/div><div class='blog-meta'><\/div><div class='entry-content-wrapper clearfix standard-content'><header class=\"entry-content-header\"><h2 class='post-title entry-title '  itemprop=\"headline\" ><a href=\"https:\/\/pospotential.com\/en\/blog\/sell-in-vs-sell-out-a-fundamental-kpi-of-logistics-efficiency-and-demand\/\" rel=\"bookmark\" title=\"Permanent Link: Sell in vs sell out: a fundamental KPI of logistics efficiency and demand\">Sell in vs sell out: a fundamental KPI of logistics efficiency and demand<span class=\"post-format-icon minor-meta\"><\/span><\/a><\/h2><span class='post-meta-infos'><time class='date-container minor-meta updated' >16 May 2023<\/time><span class='text-sep text-sep-date'>\/<\/span><span class='comment-container minor-meta'><a href=\"https:\/\/pospotential.com\/en\/blog\/sell-in-vs-sell-out-a-fundamental-kpi-of-logistics-efficiency-and-demand\/#respond\" class=\"comments-link\" >0 Comments<\/a><\/span><span class='text-sep text-sep-comment'>\/<\/span><span class=\"blog-categories minor-meta\">in <a href=\"https:\/\/pospotential.com\/en\/category\/blog\/\" rel=\"tag\">Blog<\/a> <\/span><span class=\"text-sep text-sep-cat\">\/<\/span><span class=\"blog-author minor-meta\">by <span class=\"entry-author-link\" ><span class=\"vcard author\"><span class=\"fn\"><a href=\"https:\/\/pospotential.com\/en\/author\/chucho\/\" title=\"Posts by Gilles Dallest\" rel=\"author\">Gilles Dallest<\/a><\/span><\/span><\/span><\/span><\/span><\/header><div class=\"entry-content\"  itemprop=\"text\" ><p>Sell In and Sell Out are two concepts associated with the sale of the product, from the moment it leaves the factory until it reaches the final consumer.<\/p>\n<div class=\"read-more-link\"><a href=\"https:\/\/pospotential.com\/en\/blog\/sell-in-vs-sell-out-a-fundamental-kpi-of-logistics-efficiency-and-demand\/\" class=\"more-link\">Read more<span class=\"more-link-arrow\"><\/span><\/a><\/div>\n<\/div><footer class=\"entry-footer\"><\/footer><div class='post_delimiter'><\/div><\/div><div class='post_author_timeline'><\/div><span class='hidden'>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" >\n\t\t\t\t\t\t<span itemprop='url'>https:\/\/pospotential.com\/wp-content\/uploads\/datasellout.jpg<\/span>\n\t\t\t\t\t\t<span itemprop='height'>868<\/span>\n\t\t\t\t\t\t<span itemprop='width'>2200<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"publisher\" itemtype=\"https:\/\/schema.org\/Organization\" itemscope=\"itemscope\" >\n\t\t\t\t\t\t<span itemprop='name'>Gilles Dallest<\/span>\n\t\t\t\t\t\t<span itemprop='logo' itemscope itemtype='https:\/\/schema.org\/ImageObject'>\n\t\t\t\t\t\t\t<span itemprop='url'>http:\/\/pospotential.com\/wp-content\/uploads\/logo-web.png<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span><span class='av-structured-data'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><span itemprop='name'>Gilles Dallest<\/span><\/span><span class='av-structured-data'  itemprop=\"datePublished\" datetime=\"2023-05-16T07:21:51+00:00\" >2023-05-16 07:21:51<\/span><span class='av-structured-data'  itemprop=\"dateModified\" itemtype=\"https:\/\/schema.org\/dateModified\" >2024-05-07 09:42:56<\/span><span class='av-structured-data'  itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/mainEntityOfPage\" ><span itemprop='name'>Sell in vs sell out: a fundamental KPI of logistics efficiency and demand<\/span><\/span><\/span><\/article><article class='post-entry post-entry-type-standard post-entry-7693 post-loop-7 post-parity-odd single-big with-slider post-7693 post type-post status-publish format-standard has-post-thumbnail hentry category-blog'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" ><div class=\"big-preview single-big\" style=\"background:url(https:\/\/pospotential.com\/wp-content\/uploads\/marcel-strauss-5gJZZe48BS4-unsplash.jpg)\"><a href=\"https:\/\/pospotential.com\/en\/blog\/the-3-fundamental-kpis-in-times-of-inflation\/\" title=\"The 3 fundamental KPIs in times of inflation\"><img decoding=\"async\" loading=\"lazy\" width=\"495\" height=\"400\" src=\"https:\/\/pospotential.com\/wp-content\/uploads\/marcel-strauss-5gJZZe48BS4-unsplash-495x400.jpg\" class=\"wp-image-7702 avia-img-lazy-loading-7702 attachment-portfolio size-portfolio wp-post-image\" alt=\"inflacion\" srcset=\"https:\/\/pospotential.com\/wp-content\/uploads\/marcel-strauss-5gJZZe48BS4-unsplash-495x400.jpg 495w, https:\/\/pospotential.com\/wp-content\/uploads\/marcel-strauss-5gJZZe48BS4-unsplash-845x684.jpg 845w\" sizes=\"auto, (max-width: 495px) 100vw, 495px\" \/><\/a><\/div><div class='blog-meta'><\/div><div class='entry-content-wrapper clearfix standard-content'><header class=\"entry-content-header\"><h2 class='post-title entry-title '  itemprop=\"headline\" ><a href=\"https:\/\/pospotential.com\/en\/blog\/the-3-fundamental-kpis-in-times-of-inflation\/\" rel=\"bookmark\" title=\"Permanent Link: The 3 fundamental KPIs in times of inflation\">The 3 fundamental KPIs in times of inflation<span class=\"post-format-icon minor-meta\"><\/span><\/a><\/h2><span class='post-meta-infos'><time class='date-container minor-meta updated' >7 December 2022<\/time><span class='text-sep text-sep-date'>\/<\/span><span class='comment-container minor-meta'><a href=\"https:\/\/pospotential.com\/en\/blog\/the-3-fundamental-kpis-in-times-of-inflation\/#respond\" class=\"comments-link\" >0 Comments<\/a><\/span><span class='text-sep text-sep-comment'>\/<\/span><span class=\"blog-categories minor-meta\">in <a href=\"https:\/\/pospotential.com\/en\/category\/blog\/\" rel=\"tag\">Blog<\/a> <\/span><span class=\"text-sep text-sep-cat\">\/<\/span><span class=\"blog-author minor-meta\">by <span class=\"entry-author-link\" ><span class=\"vcard author\"><span class=\"fn\"><a href=\"https:\/\/pospotential.com\/en\/author\/chucho\/\" title=\"Posts by Gilles Dallest\" rel=\"author\">Gilles Dallest<\/a><\/span><\/span><\/span><\/span><\/span><\/header><div class=\"entry-content\"  itemprop=\"text\" ><p>Inflation has returned after decades of nearly stable prices. We thought double-digit price increases had disappeared forever and here they are, rewriting the rules of the game that seemed engraved in stone. <\/p>\n<div class=\"read-more-link\"><a href=\"https:\/\/pospotential.com\/en\/blog\/the-3-fundamental-kpis-in-times-of-inflation\/\" class=\"more-link\">Read more<span class=\"more-link-arrow\"><\/span><\/a><\/div>\n<\/div><footer class=\"entry-footer\"><\/footer><div class='post_delimiter'><\/div><\/div><div class='post_author_timeline'><\/div><span class='hidden'>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" >\n\t\t\t\t\t\t<span itemprop='url'>https:\/\/pospotential.com\/wp-content\/uploads\/marcel-strauss-5gJZZe48BS4-unsplash.jpg<\/span>\n\t\t\t\t\t\t<span itemprop='height'>1600<\/span>\n\t\t\t\t\t\t<span itemprop='width'>2400<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"publisher\" itemtype=\"https:\/\/schema.org\/Organization\" itemscope=\"itemscope\" >\n\t\t\t\t\t\t<span itemprop='name'>Gilles Dallest<\/span>\n\t\t\t\t\t\t<span itemprop='logo' itemscope itemtype='https:\/\/schema.org\/ImageObject'>\n\t\t\t\t\t\t\t<span itemprop='url'>http:\/\/pospotential.com\/wp-content\/uploads\/logo-web.png<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span><span class='av-structured-data'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><span itemprop='name'>Gilles Dallest<\/span><\/span><span class='av-structured-data'  itemprop=\"datePublished\" datetime=\"2022-12-07T10:14:31+00:00\" >2022-12-07 10:14:31<\/span><span class='av-structured-data'  itemprop=\"dateModified\" itemtype=\"https:\/\/schema.org\/dateModified\" >2024-05-07 09:44:37<\/span><span class='av-structured-data'  itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/mainEntityOfPage\" ><span itemprop='name'>The 3 fundamental KPIs in times of inflation<\/span><\/span><\/span><\/article><article class='post-entry post-entry-type-standard post-entry-7604 post-loop-8 post-parity-even single-big with-slider post-7604 post type-post status-publish format-standard has-post-thumbnail hentry category-blog'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" ><div class=\"big-preview single-big\" style=\"background:url(https:\/\/pospotential.com\/wp-content\/uploads\/outofstock.webp)\"><a href=\"https:\/\/pospotential.com\/en\/blog\/some-thoughts-on-on-shelf-availability-the-importance-of-out-of-stock\/\" title=\"On-shelf availability and out of stock\"><img decoding=\"async\" loading=\"lazy\" width=\"495\" height=\"400\" src=\"https:\/\/pospotential.com\/wp-content\/uploads\/outofstock-495x400.webp\" class=\"wp-image-7610 avia-img-lazy-loading-7610 attachment-portfolio size-portfolio wp-post-image\" alt=\"rotura de stock\" srcset=\"https:\/\/pospotential.com\/wp-content\/uploads\/outofstock-495x400.webp 495w, https:\/\/pospotential.com\/wp-content\/uploads\/outofstock-845x684.webp 845w\" sizes=\"auto, (max-width: 495px) 100vw, 495px\" \/><\/a><\/div><div class='blog-meta'><\/div><div class='entry-content-wrapper clearfix standard-content'><header class=\"entry-content-header\"><h2 class='post-title entry-title '  itemprop=\"headline\" ><a href=\"https:\/\/pospotential.com\/en\/blog\/some-thoughts-on-on-shelf-availability-the-importance-of-out-of-stock\/\" rel=\"bookmark\" title=\"Permanent Link: On-shelf availability and out of stock\">On-shelf availability and out of stock<span class=\"post-format-icon minor-meta\"><\/span><\/a><\/h2><span class='post-meta-infos'><time class='date-container minor-meta updated' >13 October 2022<\/time><span class='text-sep text-sep-date'>\/<\/span><span class='comment-container minor-meta'><a href=\"https:\/\/pospotential.com\/en\/blog\/some-thoughts-on-on-shelf-availability-the-importance-of-out-of-stock\/#respond\" class=\"comments-link\" >0 Comments<\/a><\/span><span class='text-sep text-sep-comment'>\/<\/span><span class=\"blog-categories minor-meta\">in <a href=\"https:\/\/pospotential.com\/en\/category\/blog\/\" rel=\"tag\">Blog<\/a> <\/span><span class=\"text-sep text-sep-cat\">\/<\/span><span class=\"blog-author minor-meta\">by <span class=\"entry-author-link\" ><span class=\"vcard author\"><span class=\"fn\"><a href=\"https:\/\/pospotential.com\/en\/author\/chucho\/\" title=\"Posts by Gilles Dallest\" rel=\"author\">Gilles Dallest<\/a><\/span><\/span><\/span><\/span><\/span><\/header><div class=\"entry-content\"  itemprop=\"text\" ><p>Out of stock, Absence and how to remedy it. The fact that a reference is not present in store can have various causes, the main ones being:<\/p>\n<div class=\"read-more-link\"><a href=\"https:\/\/pospotential.com\/en\/blog\/some-thoughts-on-on-shelf-availability-the-importance-of-out-of-stock\/\" class=\"more-link\">Read more<span class=\"more-link-arrow\"><\/span><\/a><\/div>\n<\/div><footer class=\"entry-footer\"><\/footer><div class='post_delimiter'><\/div><\/div><div class='post_author_timeline'><\/div><span class='hidden'>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" >\n\t\t\t\t\t\t<span itemprop='url'>https:\/\/pospotential.com\/wp-content\/uploads\/outofstock.webp<\/span>\n\t\t\t\t\t\t<span itemprop='height'>1920<\/span>\n\t\t\t\t\t\t<span itemprop='width'>1920<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"publisher\" itemtype=\"https:\/\/schema.org\/Organization\" itemscope=\"itemscope\" >\n\t\t\t\t\t\t<span itemprop='name'>Gilles Dallest<\/span>\n\t\t\t\t\t\t<span itemprop='logo' itemscope itemtype='https:\/\/schema.org\/ImageObject'>\n\t\t\t\t\t\t\t<span itemprop='url'>http:\/\/pospotential.com\/wp-content\/uploads\/logo-web.png<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span><span class='av-structured-data'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><span itemprop='name'>Gilles Dallest<\/span><\/span><span class='av-structured-data'  itemprop=\"datePublished\" datetime=\"2022-10-13T09:47:21+00:00\" >2022-10-13 09:47:21<\/span><span class='av-structured-data'  itemprop=\"dateModified\" itemtype=\"https:\/\/schema.org\/dateModified\" >2024-05-07 09:46:32<\/span><span class='av-structured-data'  itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/mainEntityOfPage\" ><span itemprop='name'>On-shelf availability and out of stock<\/span><\/span><\/span><\/article><article class='post-entry post-entry-type-standard post-entry-6883 post-loop-9 post-parity-odd single-big with-slider post-6883 post type-post status-publish format-standard has-post-thumbnail hentry category-blog'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" ><div class=\"big-preview single-big\" style=\"background:url(https:\/\/pospotential.com\/wp-content\/uploads\/bg_distribucion.webp)\"><a href=\"https:\/\/pospotential.com\/en\/blog\/numeric-distribution-and-weighted-distribution-two-fundamental-kpis\/\" title=\"Numeric Distribution and Weighted Distribution: two fundamental KPIs\"><img decoding=\"async\" loading=\"lazy\" width=\"495\" height=\"400\" src=\"https:\/\/pospotential.com\/wp-content\/uploads\/bg_distribucion-495x400.webp\" class=\"wp-image-6894 avia-img-lazy-loading-6894 attachment-portfolio size-portfolio wp-post-image\" alt=\"distribuci\u00f3n\" srcset=\"https:\/\/pospotential.com\/wp-content\/uploads\/bg_distribucion-495x400.webp 495w, https:\/\/pospotential.com\/wp-content\/uploads\/bg_distribucion-845x684.webp 845w\" sizes=\"auto, (max-width: 495px) 100vw, 495px\" \/><\/a><\/div><div class='blog-meta'><\/div><div class='entry-content-wrapper clearfix standard-content'><header class=\"entry-content-header\"><h2 class='post-title entry-title '  itemprop=\"headline\" ><a href=\"https:\/\/pospotential.com\/en\/blog\/numeric-distribution-and-weighted-distribution-two-fundamental-kpis\/\" rel=\"bookmark\" title=\"Permanent Link: Numeric Distribution and Weighted Distribution: two fundamental KPIs\">Numeric Distribution and Weighted Distribution: two fundamental KPIs<span class=\"post-format-icon minor-meta\"><\/span><\/a><\/h2><span class='post-meta-infos'><time class='date-container minor-meta updated' >21 February 2022<\/time><span class='text-sep text-sep-date'>\/<\/span><span class='comment-container minor-meta'><a href=\"https:\/\/pospotential.com\/en\/blog\/numeric-distribution-and-weighted-distribution-two-fundamental-kpis\/#respond\" class=\"comments-link\" >0 Comments<\/a><\/span><span class='text-sep text-sep-comment'>\/<\/span><span class=\"blog-categories minor-meta\">in <a href=\"https:\/\/pospotential.com\/en\/category\/blog\/\" rel=\"tag\">Blog<\/a> <\/span><span class=\"text-sep text-sep-cat\">\/<\/span><span class=\"blog-author minor-meta\">by <span class=\"entry-author-link\" ><span class=\"vcard author\"><span class=\"fn\"><a href=\"https:\/\/pospotential.com\/en\/author\/chucho\/\" title=\"Posts by Gilles Dallest\" rel=\"author\">Gilles Dallest<\/a><\/span><\/span><\/span><\/span><\/span><\/header><div class=\"entry-content\"  itemprop=\"text\" ><p>Distribution is surely the most important of all KPIs. It allows knowing if and where a product is present in store and one thing is certain: if the product is not on the shelves, it will not sell! The distribution of its ranges has therefore to be the first concern of all manufacturers. There are two complementary concepts in terms of distribution: &#8220;Numeric Distribution&#8221;, or ND, and &#8220;Weighted Distribution&#8221;, or WD.<\/p>\n<div class=\"read-more-link\"><a href=\"https:\/\/pospotential.com\/en\/blog\/numeric-distribution-and-weighted-distribution-two-fundamental-kpis\/\" class=\"more-link\">Read more<span class=\"more-link-arrow\"><\/span><\/a><\/div>\n<\/div><footer class=\"entry-footer\"><\/footer><div class='post_delimiter'><\/div><\/div><div class='post_author_timeline'><\/div><span class='hidden'>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" >\n\t\t\t\t\t\t<span itemprop='url'>https:\/\/pospotential.com\/wp-content\/uploads\/bg_distribucion.webp<\/span>\n\t\t\t\t\t\t<span itemprop='height'>1217<\/span>\n\t\t\t\t\t\t<span itemprop='width'>2000<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"publisher\" itemtype=\"https:\/\/schema.org\/Organization\" itemscope=\"itemscope\" >\n\t\t\t\t\t\t<span itemprop='name'>Gilles Dallest<\/span>\n\t\t\t\t\t\t<span itemprop='logo' itemscope itemtype='https:\/\/schema.org\/ImageObject'>\n\t\t\t\t\t\t\t<span itemprop='url'>http:\/\/pospotential.com\/wp-content\/uploads\/logo-web.png<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span><span class='av-structured-data'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><span itemprop='name'>Gilles Dallest<\/span><\/span><span class='av-structured-data'  itemprop=\"datePublished\" datetime=\"2022-02-21T13:54:06+00:00\" >2022-02-21 13:54:06<\/span><span class='av-structured-data'  itemprop=\"dateModified\" itemtype=\"https:\/\/schema.org\/dateModified\" >2024-05-07 09:50:43<\/span><span class='av-structured-data'  itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/mainEntityOfPage\" ><span itemprop='name'>Numeric Distribution and Weighted Distribution: two fundamental KPIs<\/span><\/span><\/span><\/article><article class='post-entry post-entry-type-standard post-entry-6773 post-loop-10 post-parity-even post-entry-last single-big with-slider post-6773 post type-post status-publish format-standard has-post-thumbnail hentry category-blog'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" ><div class=\"big-preview single-big\" style=\"background:url(https:\/\/pospotential.com\/wp-content\/uploads\/ecommerce.jpg)\"><a href=\"https:\/\/pospotential.com\/en\/blog\/e-commerce-and-fmcg-threat-or-opportunity\/\" title=\"&#8220;E-commerce&#8221; and FMCG: threat or opportunity?\"><img decoding=\"async\" loading=\"lazy\" width=\"495\" height=\"400\" src=\"https:\/\/pospotential.com\/wp-content\/uploads\/ecommerce-495x400.jpg\" class=\"wp-image-6777 avia-img-lazy-loading-6777 attachment-portfolio size-portfolio wp-post-image\" alt=\"ecommerce\" \/><\/a><\/div><div class='blog-meta'><\/div><div class='entry-content-wrapper clearfix standard-content'><header class=\"entry-content-header\"><h2 class='post-title entry-title '  itemprop=\"headline\" ><a href=\"https:\/\/pospotential.com\/en\/blog\/e-commerce-and-fmcg-threat-or-opportunity\/\" rel=\"bookmark\" title=\"Permanent Link: &#8220;E-commerce&#8221; and FMCG: threat or opportunity?\">&#8220;E-commerce&#8221; and FMCG: threat or opportunity?<span class=\"post-format-icon minor-meta\"><\/span><\/a><\/h2><span class='post-meta-infos'><time class='date-container minor-meta updated' >1 February 2022<\/time><span class='text-sep text-sep-date'>\/<\/span><span class='comment-container minor-meta'><a href=\"https:\/\/pospotential.com\/en\/blog\/e-commerce-and-fmcg-threat-or-opportunity\/#respond\" class=\"comments-link\" >0 Comments<\/a><\/span><span class='text-sep text-sep-comment'>\/<\/span><span class=\"blog-categories minor-meta\">in <a href=\"https:\/\/pospotential.com\/en\/category\/blog\/\" rel=\"tag\">Blog<\/a> <\/span><span class=\"text-sep text-sep-cat\">\/<\/span><span class=\"blog-author minor-meta\">by <span class=\"entry-author-link\" ><span class=\"vcard author\"><span class=\"fn\"><a href=\"https:\/\/pospotential.com\/en\/author\/chucho\/\" title=\"Posts by Gilles Dallest\" rel=\"author\">Gilles Dallest<\/a><\/span><\/span><\/span><\/span><\/span><\/header><div class=\"entry-content\"  itemprop=\"text\" ><p>The pandemic from which we don\u2019t seem to be emerging has had an unexpected accelerating effect on the entire field of the digitalization of society with important consequences in our daily lives<\/p>\n<div class=\"read-more-link\"><a href=\"https:\/\/pospotential.com\/en\/blog\/e-commerce-and-fmcg-threat-or-opportunity\/\" class=\"more-link\">Read more<span class=\"more-link-arrow\"><\/span><\/a><\/div>\n<\/div><footer class=\"entry-footer\"><\/footer><div class='post_delimiter'><\/div><\/div><div class='post_author_timeline'><\/div><span class='hidden'>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" >\n\t\t\t\t\t\t<span itemprop='url'>https:\/\/pospotential.com\/wp-content\/uploads\/ecommerce.jpg<\/span>\n\t\t\t\t\t\t<span itemprop='height'>573<\/span>\n\t\t\t\t\t\t<span itemprop='width'>1030<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"publisher\" itemtype=\"https:\/\/schema.org\/Organization\" itemscope=\"itemscope\" >\n\t\t\t\t\t\t<span itemprop='name'>Gilles Dallest<\/span>\n\t\t\t\t\t\t<span itemprop='logo' itemscope itemtype='https:\/\/schema.org\/ImageObject'>\n\t\t\t\t\t\t\t<span itemprop='url'>http:\/\/pospotential.com\/wp-content\/uploads\/logo-web.png<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span><span class='av-structured-data'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><span itemprop='name'>Gilles Dallest<\/span><\/span><span class='av-structured-data'  itemprop=\"datePublished\" datetime=\"2022-02-01T11:18:53+00:00\" >2022-02-01 11:18:53<\/span><span class='av-structured-data'  itemprop=\"dateModified\" itemtype=\"https:\/\/schema.org\/dateModified\" >2024-05-07 09:55:47<\/span><span class='av-structured-data'  itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/mainEntityOfPage\" ><span itemprop='name'>&#8220;E-commerce&#8221; and FMCG: threat or opportunity?<\/span><\/span><\/span><\/article><article class='post-entry post-entry-type-standard post-entry-6635 post-loop-11 post-parity-odd single-big with-slider post-6635 post type-post status-publish format-standard has-post-thumbnail hentry category-blog'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" ><div class=\"big-preview single-big\" style=\"background:url(https:\/\/pospotential.com\/wp-content\/uploads\/bg_sellout.jpg)\"><a href=\"https:\/\/pospotential.com\/en\/blog\/obtaining-and-exploiting-sell-out-data-obstacles-and-accelerators\/\" title=\"Obtaining and exploiting sell out data: obstacles and accelerators\"><img decoding=\"async\" loading=\"lazy\" width=\"495\" height=\"400\" src=\"https:\/\/pospotential.com\/wp-content\/uploads\/bg_sellout-495x400.jpg\" class=\"wp-image-6651 avia-img-lazy-loading-6651 attachment-portfolio size-portfolio wp-post-image\" alt=\"sell out\" srcset=\"https:\/\/pospotential.com\/wp-content\/uploads\/bg_sellout-495x400.jpg 495w, https:\/\/pospotential.com\/wp-content\/uploads\/bg_sellout-845x684.jpg 845w\" sizes=\"auto, (max-width: 495px) 100vw, 495px\" \/><\/a><\/div><div class='blog-meta'><\/div><div class='entry-content-wrapper clearfix standard-content'><header class=\"entry-content-header\"><h2 class='post-title entry-title '  itemprop=\"headline\" ><a href=\"https:\/\/pospotential.com\/en\/blog\/obtaining-and-exploiting-sell-out-data-obstacles-and-accelerators\/\" rel=\"bookmark\" title=\"Permanent Link: Obtaining and exploiting sell out data: obstacles and accelerators\">Obtaining and exploiting sell out data: obstacles and accelerators<span class=\"post-format-icon minor-meta\"><\/span><\/a><\/h2><span class='post-meta-infos'><time class='date-container minor-meta updated' >15 December 2021<\/time><span class='text-sep text-sep-date'>\/<\/span><span class='comment-container minor-meta'><a href=\"https:\/\/pospotential.com\/en\/blog\/obtaining-and-exploiting-sell-out-data-obstacles-and-accelerators\/#respond\" class=\"comments-link\" >0 Comments<\/a><\/span><span class='text-sep text-sep-comment'>\/<\/span><span class=\"blog-categories minor-meta\">in <a href=\"https:\/\/pospotential.com\/en\/category\/blog\/\" rel=\"tag\">Blog<\/a> <\/span><span class=\"text-sep text-sep-cat\">\/<\/span><span class=\"blog-author minor-meta\">by <span class=\"entry-author-link\" ><span class=\"vcard author\"><span class=\"fn\"><a href=\"https:\/\/pospotential.com\/en\/author\/chucho\/\" title=\"Posts by Gilles Dallest\" rel=\"author\">Gilles Dallest<\/a><\/span><\/span><\/span><\/span><\/span><\/header><div class=\"entry-content\"  itemprop=\"text\" ><p>The availability and analysis of sell out data make it possible to mitigate sales development by correctly activating key levers such as:  efficient distribution and assortment, effectiveness of the introduction of innovations, fight against out of stocks, Effective promotions<\/p>\n<div class=\"read-more-link\"><a href=\"https:\/\/pospotential.com\/en\/blog\/obtaining-and-exploiting-sell-out-data-obstacles-and-accelerators\/\" class=\"more-link\">Read more<span class=\"more-link-arrow\"><\/span><\/a><\/div>\n<\/div><footer class=\"entry-footer\"><\/footer><div class='post_delimiter'><\/div><\/div><div class='post_author_timeline'><\/div><span class='hidden'>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" >\n\t\t\t\t\t\t<span itemprop='url'>https:\/\/pospotential.com\/wp-content\/uploads\/bg_sellout.jpg<\/span>\n\t\t\t\t\t\t<span itemprop='height'>1339<\/span>\n\t\t\t\t\t\t<span itemprop='width'>2000<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"publisher\" itemtype=\"https:\/\/schema.org\/Organization\" itemscope=\"itemscope\" >\n\t\t\t\t\t\t<span itemprop='name'>Gilles Dallest<\/span>\n\t\t\t\t\t\t<span itemprop='logo' itemscope itemtype='https:\/\/schema.org\/ImageObject'>\n\t\t\t\t\t\t\t<span itemprop='url'>http:\/\/pospotential.com\/wp-content\/uploads\/logo-web.png<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span><span class='av-structured-data'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><span itemprop='name'>Gilles Dallest<\/span><\/span><span class='av-structured-data'  itemprop=\"datePublished\" datetime=\"2021-12-15T11:58:55+00:00\" >2021-12-15 11:58:55<\/span><span class='av-structured-data'  itemprop=\"dateModified\" itemtype=\"https:\/\/schema.org\/dateModified\" >2024-05-07 09:57:36<\/span><span class='av-structured-data'  itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/mainEntityOfPage\" ><span itemprop='name'>Obtaining and exploiting sell out data: obstacles and accelerators<\/span><\/span><\/span><\/article><article class='post-entry post-entry-type-standard post-entry-6468 post-loop-12 post-parity-even single-big with-slider post-6468 post type-post status-publish format-standard has-post-thumbnail hentry category-blog'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" ><div class=\"big-preview single-big\" style=\"background:url(https:\/\/pospotential.com\/wp-content\/uploads\/bgpalanca-scaled.jpg)\"><a href=\"https:\/\/pospotential.com\/en\/blog\/with-which-key-lever-to-start-an-analysis-based-on-store-sellout-data\/\" title=\"With which key lever to start an analysis based on store sell out data?\"><img decoding=\"async\" loading=\"lazy\" width=\"495\" height=\"400\" src=\"https:\/\/pospotential.com\/wp-content\/uploads\/bgpalanca-495x400.jpg\" class=\"wp-image-6480 avia-img-lazy-loading-6480 attachment-portfolio size-portfolio wp-post-image\" alt=\"\" srcset=\"https:\/\/pospotential.com\/wp-content\/uploads\/bgpalanca-495x400.jpg 495w, https:\/\/pospotential.com\/wp-content\/uploads\/bgpalanca-845x684.jpg 845w\" sizes=\"auto, (max-width: 495px) 100vw, 495px\" \/><\/a><\/div><div class='blog-meta'><\/div><div class='entry-content-wrapper clearfix standard-content'><header class=\"entry-content-header\"><h2 class='post-title entry-title '  itemprop=\"headline\" ><a href=\"https:\/\/pospotential.com\/en\/blog\/with-which-key-lever-to-start-an-analysis-based-on-store-sellout-data\/\" rel=\"bookmark\" title=\"Permanent Link: With which key lever to start an analysis based on store sell out data?\">With which key lever to start an analysis based on store sell out data?<span class=\"post-format-icon minor-meta\"><\/span><\/a><\/h2><span class='post-meta-infos'><time class='date-container minor-meta updated' >15 November 2021<\/time><span class='text-sep text-sep-date'>\/<\/span><span class='comment-container minor-meta'><a href=\"https:\/\/pospotential.com\/en\/blog\/with-which-key-lever-to-start-an-analysis-based-on-store-sellout-data\/#respond\" class=\"comments-link\" >0 Comments<\/a><\/span><span class='text-sep text-sep-comment'>\/<\/span><span class=\"blog-categories minor-meta\">in <a href=\"https:\/\/pospotential.com\/en\/category\/blog\/\" rel=\"tag\">Blog<\/a> <\/span><span class=\"text-sep text-sep-cat\">\/<\/span><span class=\"blog-author minor-meta\">by <span class=\"entry-author-link\" ><span class=\"vcard author\"><span class=\"fn\"><a href=\"https:\/\/pospotential.com\/en\/author\/chucho\/\" title=\"Posts by Gilles Dallest\" rel=\"author\">Gilles Dallest<\/a><\/span><\/span><\/span><\/span><\/span><\/header><div class=\"entry-content\"  itemprop=\"text\" ><p>So, to the question: \u201cwith what key levers to start a basic sell-out analysis?\u201d I would answer: &#8220;with the one that seems to be most relevant for the category and the channel in question&#8221;.<br \/>\nPerhaps it is an answer that helps very little, but it is the most logical. For a manufacturer of \u201cliquid\u201d products such as milk, water or beer that have as characteristics large pack sizes and high levels of rotations leading to in-store replenishment problems, reducing out of stocks will clearly be a priority. On the other hand, for those who are dedicated to manufacturing chocolate bars, a category where fierce competition is focused on the field of promotions, it will be necessary to optimize above all promotional mechanisms and visibility.<\/p>\n<div class=\"read-more-link\"><a href=\"https:\/\/pospotential.com\/en\/blog\/with-which-key-lever-to-start-an-analysis-based-on-store-sellout-data\/\" class=\"more-link\">Read more<span class=\"more-link-arrow\"><\/span><\/a><\/div>\n<\/div><footer class=\"entry-footer\"><\/footer><div class='post_delimiter'><\/div><\/div><div class='post_author_timeline'><\/div><span class='hidden'>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" >\n\t\t\t\t\t\t<span itemprop='url'>https:\/\/pospotential.com\/wp-content\/uploads\/bgpalanca-scaled.jpg<\/span>\n\t\t\t\t\t\t<span itemprop='height'>1709<\/span>\n\t\t\t\t\t\t<span itemprop='width'>2560<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"publisher\" itemtype=\"https:\/\/schema.org\/Organization\" itemscope=\"itemscope\" >\n\t\t\t\t\t\t<span itemprop='name'>Gilles Dallest<\/span>\n\t\t\t\t\t\t<span itemprop='logo' itemscope itemtype='https:\/\/schema.org\/ImageObject'>\n\t\t\t\t\t\t\t<span itemprop='url'>http:\/\/pospotential.com\/wp-content\/uploads\/logo-web.png<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span><span class='av-structured-data'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><span itemprop='name'>Gilles Dallest<\/span><\/span><span class='av-structured-data'  itemprop=\"datePublished\" datetime=\"2021-11-15T13:48:31+00:00\" >2021-11-15 13:48:31<\/span><span class='av-structured-data'  itemprop=\"dateModified\" itemtype=\"https:\/\/schema.org\/dateModified\" >2024-05-07 10:01:27<\/span><span class='av-structured-data'  itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/mainEntityOfPage\" ><span itemprop='name'>With which key lever to start an analysis based on store sell out data?<\/span><\/span><\/span><\/article><div class='single-big'><nav class='pagination'><span class='pagination-meta'>Page 1 of 3<\/span><span class='current'>1<\/span><a href='https:\/\/pospotential.com\/en\/wp-json\/wp\/v2\/pages\/3247\/page\/2\/' class='inactive next_page' >2<\/a><a href='https:\/\/pospotential.com\/en\/wp-json\/wp\/v2\/pages\/3247\/page\/3\/' class='inactive' >3<\/a><\/nav>\n<\/div><\/div><\/p><\/div>\n<\/p>\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='boton-contacto-fijo'  class='avia-section av-k3a0jjxv-71f84a9ace7c1f2e8998fc0ae5adb1d4 main_color avia-section-default avia-no-border-styling avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page 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