{"id":6884,"date":"2022-02-21T15:36:31","date_gmt":"2022-02-21T15:36:31","guid":{"rendered":"https:\/\/pospotential.com\/?p=6884"},"modified":"2024-05-15T07:32:04","modified_gmt":"2024-05-15T07:32:04","slug":"distribution-numerique-et-distribution-valeur-deux-kpis-cles","status":"publish","type":"post","link":"https:\/\/pospotential.com\/fr\/blog\/distribution-numerique-et-distribution-valeur-deux-kpis-cles\/","title":{"rendered":"Distribution Num\u00e9rique et Distribution Valeur : deux KPIs cl\u00e9s"},"content":{"rendered":"<\/div><\/div><\/div><!-- close content main div --><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-k4cn8vd6-2ff811f5e94850c3e2ac48acb23fa7bb\">\n.avia-section.av-k4cn8vd6-2ff811f5e94850c3e2ac48acb23fa7bb{\nbackground-repeat:no-repeat;\nbackground-image:url(https:\/\/pospotential.com\/wp-content\/uploads\/bg_distribucion.webp);\nbackground-position:50% 50%;\nbackground-attachment:scroll;\n}\n<\/style>\n<div id='av_section_1'  class='avia-section av-k4cn8vd6-2ff811f5e94850c3e2ac48acb23fa7bb main_color avia-section-default avia-no-border-styling  encabezado-single-blog avia-full-stretch avia-bg-style-scroll av-minimum-height av-minimum-height-66 av-height-percent  container_wrap fullsize'  data-section-bg-repeat='stretch' data-av_minimum_height_pc='66' data-av_min_height_opt='percent'><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-6884'><div class='entry-content-wrapper clearfix'>\n<div class='flex_column_table av-7usef-2195258c4daf499cd559ed31cfc36249 sc-av_four_fifth av-equal-height-column-flextable'>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-7usef-2195258c4daf499cd559ed31cfc36249\">\n.flex_column.av-7usef-2195258c4daf499cd559ed31cfc36249{\nborder-radius:0px 0px 0px 0px;\npadding:50px 50px 50px 50px;\nbackground-color:#ffffff;\n}\n<\/style>\n<div  class='flex_column av-7usef-2195258c4daf499cd559ed31cfc36249 av_four_fifth  bloque-encabezado-single-blog first no_margin flex_column_table_cell av-equal-height-column av-align-middle  '     ><section  class='av_textblock_section av-k4cnb9i3-a18f01074c03cb0102241ec4b627d62e '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h1 class=\"headers\">Distribution Num\u00e9rique et Distribution Valeur : deux KPIs cl\u00e9s<\/h1>\n<\/div><\/section><br \/>\n<section  class='av_textblock_section av-k4cnu2w4-59ff2f184c280ce20693fe4dcbe8d4c9 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock bloque-encabezado-single-blog'  itemprop=\"text\" >Gilles Dallest\n<\/div><\/section><\/p><\/div><\/div><!--close column table wrapper. Autoclose: 1 --><div class='flex_column_table av-313a3d-fa25b25832b4b5b597152b8432b62683 sc-av_one_fifth av-equal-height-column-flextable'>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-313a3d-fa25b25832b4b5b597152b8432b62683\">\n.flex_column.av-313a3d-fa25b25832b4b5b597152b8432b62683{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\nbackground-color:#ffffff;\n}\n<\/style>\n<div  class='flex_column av-313a3d-fa25b25832b4b5b597152b8432b62683 av_one_fifth  bloque-encabezado-single-blog no_margin flex_column_table_cell av-equal-height-column av-align-middle av-zero-column-padding  '     ><section  class='av_textblock_section av-k4cnu2w4-59ff2f184c280ce20693fe4dcbe8d4c9 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock bloque-encabezado-single-blog'  itemprop=\"text\" ><\/div><\/section><\/div><\/div><!--close column table wrapper. Autoclose: 1 -->\n\n<div class='flex_column_table av-pbh47-22418633c640e1e10f7114eba54519d0 sc-av_one_half av-equal-height-column-flextable'>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-pbh47-22418633c640e1e10f7114eba54519d0\">\n.flex_column.av-pbh47-22418633c640e1e10f7114eba54519d0{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-pbh47-22418633c640e1e10f7114eba54519d0 av_one_half first flex_column_table_cell av-equal-height-column av-align-top av-zero-column-padding  '     ><section  class='av_textblock_section av-k4b8xxgm-6a72df0092618b9e77adcdb6a3784cec '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h2>La distribution est s\u00fbrement le <a href=\"https:\/\/pospotential.com\/fr\/glossaire-bi-et-grande-consommation\/kpi\/\">KPI<\/a> le plus important.<\/h2>\n<p>Il permet de savoir si et o\u00f9 un produit est pr\u00e9sent en magasin et une chose est s\u00fbre : si le produit n\u2019est pas en rayon, il ne se vendra pas ! La distribution de ses produits doit donc \u00eatre la premi\u00e8re pr\u00e9occupation de tous les industriels.<\/p>\n<p>On distingue deux concepts compl\u00e9mentaires en termes de distribution : la \u00ab <strong><a href=\"https:\/\/pospotential.com\/fr\/glossaire-bi-et-grande-consommation\/distribution-numerique\/\">distribution num\u00e9rique<\/a><\/strong> \u00bb, ou DN, et la \u00ab <strong><a href=\"https:\/\/pospotential.com\/fr\/glossaire-bi-et-grande-consommation\/distribution-valeur\/\">distribution valeur<\/a><\/strong> \u00bb, ou DV.<\/p>\n<h4>Qu\u2019est-ce que la <a href=\"https:\/\/pospotential.com\/fr\/glossaire-bi-et-grande-consommation\/distribution-numerique\/\">distribution num\u00e9rique<\/a> ?<\/h4>\n<p>La distribution num\u00e9rique (DN) est le nombre de points de vente dans lesquels un produit ou une r\u00e9f\u00e9rence est disponible, tous \u00e9tant consid\u00e9r\u00e9s comme \u00e9gaux en importance. Ce chiffre rapport\u00e9 au nombre total de points de vente dans l\u2019univers \u00e9tudi\u00e9 permet d\u2019obtenir la distribution num\u00e9rique en pourcentage.<\/p>\n<h4>Qu\u2019est-ce que la <a href=\"https:\/\/pospotential.com\/fr\/glossaire-bi-et-grande-consommation\/distribution-valeur\/\">distribution valeur<\/a> ?<\/h4>\n<p>La distribution valeur (DV) est le pourcentage de points de vente dans lesquels un produit est disponible, attribuant \u00e0 chacun un poids proportionnel \u00e0 leurs ventes, en g\u00e9n\u00e9ral de la cat\u00e9gorie consid\u00e9r\u00e9e. Le poids en pourcentage de DV d\u2019un grand magasin sera ainsi sup\u00e9rieur au poids en pourcentage d\u2019un petit magasin.<\/p>\n<\/div><\/section><\/div><\/div><!--close column table wrapper. Autoclose: 1 -->\n<div class='flex_column_table av-m8rrz-8f2cf69465bdf8ab8a45c8d6dd62af29 sc-av_one_half av-equal-height-column-flextable'><div class='av-flex-placeholder'><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-m8rrz-8f2cf69465bdf8ab8a45c8d6dd62af29\">\n.flex_column.av-m8rrz-8f2cf69465bdf8ab8a45c8d6dd62af29{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-m8rrz-8f2cf69465bdf8ab8a45c8d6dd62af29 av_one_half flex_column_table_cell av-equal-height-column av-align-top av-animated-generic fade-in av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-knyix3ie-766b80dc4bc72110711b760e9bd82dc0\">\n.avia-image-container.av-knyix3ie-766b80dc4bc72110711b760e9bd82dc0 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-knyix3ie-766b80dc4bc72110711b760e9bd82dc0 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-knyix3ie-766b80dc4bc72110711b760e9bd82dc0 av-styling- avia-align-center'   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-6888 avia-img-lazy-loading-not-6888 avia_image ' src=\"https:\/\/pospotential.com\/wp-content\/uploads\/distribucion.webp\" alt='supply chain' title='distribucion'  height=\"1000\" width=\"1000\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/pospotential.com\/wp-content\/uploads\/distribucion.webp 1000w, https:\/\/pospotential.com\/wp-content\/uploads\/distribucion-300x300.webp 300w, https:\/\/pospotential.com\/wp-content\/uploads\/distribucion-80x80.webp 80w, https:\/\/pospotential.com\/wp-content\/uploads\/distribucion-768x768.webp 768w, https:\/\/pospotential.com\/wp-content\/uploads\/distribucion-36x36.webp 36w, https:\/\/pospotential.com\/wp-content\/uploads\/distribucion-180x180.webp 180w, https:\/\/pospotential.com\/wp-content\/uploads\/distribucion-705x705.webp 705w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/div><\/div><\/div><\/div><\/div><!--close column table wrapper. Autoclose: 1 -->\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-k584ornz-67bb848f28e8aeb703de2c06e66e510d\">\n.avia-section.av-k584ornz-67bb848f28e8aeb703de2c06e66e510d{\nbackground-color:var(--verde1);\nbackground-image:unset;\n}\n<\/style>\n<div id='av_section_2'  class='avia-section av-k584ornz-67bb848f28e8aeb703de2c06e66e510d main_color avia-section-default avia-no-border-styling avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-6884'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-k5859jlf-2733466d6488858df1a8c7fd94f5f768\">\n.flex_column.av-k5859jlf-2733466d6488858df1a8c7fd94f5f768{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-k5859jlf-2733466d6488858df1a8c7fd94f5f768 av_one_full first flex_column_div av-animated-generic fade-in av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-k4b8xxgm-32606b18c5d2e5391c591b00e4105b62\">\n#top .av_textblock_section.av-k4b8xxgm-32606b18c5d2e5391c591b00e4105b62 .avia_textblock{\ncolor:#ffffff;\n}\n<\/style>\n<section  class='av_textblock_section av-k4b8xxgm-32606b18c5d2e5391c591b00e4105b62 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><h3>Pourquoi est-il si important de suivre le niveau de distribution ?<\/h3>\n<p>Les distributions num\u00e9riques et valeur permettent de conna\u00eetre la couverture de chaque produit ou r\u00e9f\u00e9rence dans un circuit de distribution. Il s\u2019agit d\u2019un indicateur cl\u00e9 pour mesurer le potentiel de vente d\u2019un produit et calculer les pr\u00e9visions de ventes.<\/p>\n<p>Pour les produits d\u2019innovation, il est important de suivre l\u2019\u00e9volution de la DN\/DV et d\u2019atteindre un niveau ad\u00e9quat de distribution. L\u2019obtention de la DN\/DV conditionne non seulement leur succ\u00e8s commercial mais aussi le moment o\u00f9 il est possible de commencer \u00e0 communiquer massivement. La publicit\u00e9 sur un produit mal distribu\u00e9 que les <strong><a href=\"https:\/\/pospotential.com\/fr\/glossaire-bi-et-grande-consommation\/shopper\/\">shoppers<\/a><\/strong> ne pourront pas trouver en lin\u00e9aire est un gaspillage d\u2019argent.<\/p>\n<div id=\"gtx-trans\" style=\"position: absolute; left: 267px; top: 197.188px;\">\n<div class=\"gtx-trans-icon\"><\/div>\n<\/div>\n<\/div><\/section><\/div>\n\n<div class='flex_column_table av-gy5w7-32f1b83814000428a8cf33a2b0437bd1 sc-av_one_half av-equal-height-column-flextable'>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-gy5w7-32f1b83814000428a8cf33a2b0437bd1\">\n.flex_column.av-gy5w7-32f1b83814000428a8cf33a2b0437bd1{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-gy5w7-32f1b83814000428a8cf33a2b0437bd1 av_one_half first flex_column_table_cell av-equal-height-column av-align-top av-animated-generic fade-in av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-8l70b-1b23871f841710f36f4d9a4820fe9ad3\">\n.avia-image-container.av-8l70b-1b23871f841710f36f4d9a4820fe9ad3 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-8l70b-1b23871f841710f36f4d9a4820fe9ad3 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-8l70b-1b23871f841710f36f4d9a4820fe9ad3 av-styling- avia-align-center'   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-6891 avia-img-lazy-loading-not-6891 avia_image ' src=\"https:\/\/pospotential.com\/wp-content\/uploads\/distribucion-2.webp\" alt='supply chain' title='distribucion-2'  height=\"1000\" width=\"1000\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/pospotential.com\/wp-content\/uploads\/distribucion-2.webp 1000w, https:\/\/pospotential.com\/wp-content\/uploads\/distribucion-2-300x300.webp 300w, https:\/\/pospotential.com\/wp-content\/uploads\/distribucion-2-80x80.webp 80w, https:\/\/pospotential.com\/wp-content\/uploads\/distribucion-2-768x768.webp 768w, https:\/\/pospotential.com\/wp-content\/uploads\/distribucion-2-36x36.webp 36w, https:\/\/pospotential.com\/wp-content\/uploads\/distribucion-2-180x180.webp 180w, https:\/\/pospotential.com\/wp-content\/uploads\/distribucion-2-705x705.webp 705w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/div><\/div><\/div><\/div><\/div><!--close column table wrapper. Autoclose: 1 -->\n<div class='flex_column_table av-eayez-444c1aa35aeb3593dc2006b71df0ace9 sc-av_one_half av-equal-height-column-flextable'><div class='av-flex-placeholder'><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-eayez-444c1aa35aeb3593dc2006b71df0ace9\">\n.flex_column.av-eayez-444c1aa35aeb3593dc2006b71df0ace9{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-eayez-444c1aa35aeb3593dc2006b71df0ace9 av_one_half flex_column_table_cell av-equal-height-column av-align-top av-zero-column-padding  '     ><section  class='av_textblock_section av-k4b8xxgm-6a72df0092618b9e77adcdb6a3784cec '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h3>Comparer DN et DP permet de d\u00e9finir dans quel type de magasins un produit est pr\u00e9sent<\/h3>\n<p>Si <strong>la DN est inf\u00e9rieure \u00e0 la DV<\/strong> : le produit est dans un nombre limit\u00e9 de magasins mais ces magasins sont plus importants en ventes.<\/p>\n<p>Si <strong>la DN est sup\u00e9rieure \u00e0 la DV<\/strong> : le produit est dans de nombreux magasins mais pas dans ceux qui sont les plus importants pour les ventes.<\/p>\n<\/div><\/section><\/div><\/div><!--close column table wrapper. Autoclose: 1 -->\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-k584ornz-67bb848f28e8aeb703de2c06e66e510d\">\n.avia-section.av-k584ornz-67bb848f28e8aeb703de2c06e66e510d{\nbackground-color:var(--verde1);\nbackground-image:unset;\n}\n<\/style>\n<div id='av_section_3'  class='avia-section av-k584ornz-67bb848f28e8aeb703de2c06e66e510d main_color avia-section-default avia-no-border-styling avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-6884'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-k5859jlf-2733466d6488858df1a8c7fd94f5f768\">\n.flex_column.av-k5859jlf-2733466d6488858df1a8c7fd94f5f768{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-k5859jlf-2733466d6488858df1a8c7fd94f5f768 av_one_full first flex_column_div av-animated-generic fade-in av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-k4b8xxgm-32606b18c5d2e5391c591b00e4105b62\">\n#top .av_textblock_section.av-k4b8xxgm-32606b18c5d2e5391c591b00e4105b62 .avia_textblock{\ncolor:#ffffff;\n}\n<\/style>\n<section  class='av_textblock_section av-k4b8xxgm-32606b18c5d2e5391c591b00e4105b62 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><h2>Si vous \u00eates arriv\u00e9 jusqu\u2019ici, vous \u00eates d\u00e9j\u00e0 \u00e0 un pas de pouvoir vendre plus et mieux ! si vous ne l\u2019avez pas d\u00e9j\u00e0 fait, suivez nos publications pour g\u00e9n\u00e9rer ce changement !<\/h2>\n<\/div><\/section><br \/>\n<br \/>\n<section  class='av_textblock_section av-kfs1117z-684ba4c095934365c834b5bac4cdc811 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p style=\"font-size: 10px;\">ThinkBI SLU traite les donn\u00e9es personnelles afin de r\u00e9pondre \u00e0 votre demande ou demande avec votre consentement. Pour en savoir plus sur la fa\u00e7on dont nous g\u00e9rons vos donn\u00e9es personnelles et pour exercer vos droits, veuillez vous r\u00e9f\u00e9rer \u00e0 notre politique de confidentialit\u00e9.<\/p>\n<\/div><\/section><\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>La distribution est s\u00fbrement le KPI le plus important. Il permet de savoir si et o\u00f9 un produit est pr\u00e9sent en magasin et une chose est s\u00fbre : si le produit n\u2019est pas en rayon, il ne se vendra pas ! La distribution de ses produits doit donc \u00eatre la premi\u00e8re pr\u00e9occupation de tous les industriels. On distingue deux concepts compl\u00e9mentaires en termes de distribution : la \u00ab distribution num\u00e9rique \u00bb, ou DN, et la \u00ab distribution valeur \u00bb, ou DV.  <\/p>\n","protected":false},"author":7,"featured_media":6895,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-6884","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/pospotential.com\/fr\/wp-json\/wp\/v2\/posts\/6884","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pospotential.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pospotential.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pospotential.com\/fr\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/pospotential.com\/fr\/wp-json\/wp\/v2\/comments?post=6884"}],"version-history":[{"count":5,"href":"https:\/\/pospotential.com\/fr\/wp-json\/wp\/v2\/posts\/6884\/revisions"}],"predecessor-version":[{"id":8371,"href":"https:\/\/pospotential.com\/fr\/wp-json\/wp\/v2\/posts\/6884\/revisions\/8371"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/pospotential.com\/fr\/wp-json\/wp\/v2\/media\/6895"}],"wp:attachment":[{"href":"https:\/\/pospotential.com\/fr\/wp-json\/wp\/v2\/media?parent=6884"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pospotential.com\/fr\/wp-json\/wp\/v2\/categories?post=6884"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pospotential.com\/fr\/wp-json\/wp\/v2\/tags?post=6884"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}